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Oakland Adopts “Love Life” as Official Motto

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The city council this week adopted “Love Life” as the official motto of the City of Oakland, incorporating the slogan in the city’s communications and welcome signs.

 

 

 

Community supporters who called for the council to adopt the motto or “tagline” view it as a representation of hope and an affirmation of life in the face of the pain and challenges that people in the community face.

 

 

“Love Life reflects the joy and energy that characterize our artists and businesses. Love Life responds to our communal desire to build an inclusive, equitable, and authentic Oakland,” according to Council President Lynette Gibson McElhaney.

 

 

During the council meeting, dozens of community members spoke about the loved ones they have lost to senseless violence and the positive outcome that adopting such a motto would have on their communities.

 

 

Voting for the ordinance were Councilmembers McElhaney, Desley Brooks, Rebecca Kaplan, Noel Gallo and Larry Reid. Opposing the resolution were Annie Campbell Washington, Dan Kalb and Abel Guillén.

 

 

The resolution was introduced by Donald Lacy and community supporters of the work of the Love Life Foundation.

 

 

The foundation was formed after Lacy’s daughter, 16-yearold LoEshé Adanma Lacy, was shot to death in 1997 as a bystander across the street from her school, McClymonds High in West Oakland.

 

 

LoEshé, which means “love life” in Ibo, had been moved by the deaths of her classmates and had begun an anti-violence campaign to tell her peers that they should love life.

 

 

After her death, Lacy and other community advocates worked for nearly a decade to win the city’s approval for the new motto.

 

 

“What the devil meant for evil, God will turn to good,” said Lacy, speaking to the council. “(We have to) put out a different message to our children. Life is precious. The greatest thing we all share as human beings is love. Love is going to sustain us as a city.”

 

 

Councilmembers McElhaney, Brooks and Kaplan jointly introduced the proposal on Tuesday.

 

 

The city’s current unofficial tagline is “The bright side of the Bay.”

 

 

“In adopting this ordinance, the council (sent) a clear message that it honors residents who have lost their lives to gun violence and speaks hope and healing to the communities of residents who are dedicated to living robust lives,” said McElhaney.

 

 

 

Donald Lacy holds a photo of his daughter LoEshé Adanma Lacy. Photo by Tulio Ospina.

Donald Lacy holds a photo of his daughter LoEshé Adanma Lacy. Photo by Tulio Ospina.

 

“Life and love go together,” said Councilmember Gallo, explaining his reason for backing the new motto. “It is not just about dating each other,” he said.

 

 

“It’s about respecting each other and it’s about working together and taking this city to another level.”

 

 

“Thank you for your courage,” said Gallo, speaking directly to Donald Lacy.

 

 

During the council’s vote, it was revealed that Mayor Libby Schaaf had sent an email to the council members a few hours before the meeting urging them not to support the “Love Life” tagline.

 

 

According to a March 5 article by the SF Chronicle, when asked about the idea of adopting the motto for Oakland, Mayor Schaaf rolled her eyes and said, “My love life is fine.”

 

 

Councilmembers Guillen and Campbell Washington said they were voting against the new motto because they did not have time to discuss it with the residents of their districts.

 

 

“I have an allegiance to the public, and my residents do not know about this. We did not have a fair process,” said Guillen.

 

 

Councilmember Kalb said he was voting “no” because the city did not go through a community engagement process to choose a new motto.

 

 

Adopting a new tagline “requires a lengthy community engagement process, but we haven’t done that,” he said.

 

 

Brooks challenged the arguments of the three council members who opposed the resolution.

 

 

“It’s been on the agenda for over a month,” she said. “I don’t remember the process that took place when we decided ‘The (bright) side of the Bay’ was going to be the tagline.”

 

 

Councilmember Kaplan addressed her colleagues’ concerns that the request at hand was too “new,” thereby making them unable to support it.

 

 

“When people say that it’s new they can go to the archives of the San Francisco Chronicle over a decade ago, where Donald Lacy was quoted talking about this,” said Kaplan.

 

 

“I don’t think it’s too new, and I think we should support someone who took such a horrifying personal tragedy, and instead of responding with revenge or violence, is working to spread the value of respecting life and ending violence.”

 

 

Campbell Washington said she was upset by the direction the public debate over the motto had taken.

 

 

“It’s very painful to be in this conversation … to have it come down to be a race issue,” she said.

 

 

SJK_1217

Donald Lacy and his supporters celebrate after the City Council approves of “Love Life” as Oakland’s motto. Photo by Tulio Ospina.

 

 

Responding, Brooks said, “It was not about race. The community came out and spoke and represented the love of this community.”

 

 

Councilmember Reid explained how he had opposed the resolution but changed his mind after considering the motto’s significance for Oakland.

 

 

During the vote, he asked his colleagues to “rethink this and make this a unanimous vote… Rethink your position, like I did.”

 

 

Reid then read aloud the email Mayor Schaaf had sent before the council meeting to all the council members:

 

 

“I write to share my concerns about adopting the motto ‘Love Life’ as the official motto of the City of Oakland…. ‘Love Life’ without context or story could mean many things – some not at all appropriate as our city’s motto,” according the mayor’s email.

 

 

“Some of these concerns came unsolicited from Bloomberg Associates, who have been offering the City of Oakland professional advice pro bono in several municipal disciplines, including city marketing.

 

 

“Their experts read about the proposal and contacted me with their concerns, which I thought it was important for you to hear:

 

 

“Although it seems the motives come from a good place, this positioning could prove problematic on a few levels…. The background of how the name was developed actually reinforces the very crime issues they are trying to combat.”

 

 

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Bay Area

Oakland Mayor Pushes Charter Overhaul to Clarify Roles in City Government, Increase Accountability and Improve Service Delivery

Under the proposal, the mayor would serve as Oakland’s chief executive, overseeing city departments, implementing policy, proposing the annual budget, and managing day-to-day operations. The measure would also give the mayor veto power over legislation and the budget, though the City Council could override a veto with a two-thirds vote.

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Oakland Mayor Barbara Lee. File photo.
Oakland Mayor Barbara Lee. File photo.

By Oakland Post Staff

Oakland Mayor Barbara Lee is backing a sweeping proposal to restructure Oakland’s government, arguing the changes would make City Hall more accountable and improve the delivery of basic services like public safety, homelessness response, and infrastructure repairs.

The charter reform measure, introduced April 7 and co-sponsored by Oakland City Council President Kevin Jenkins, would ask voters in November to approve a “strong mayor, strong council” system designed to create clearer lines of authority inside city government.

Under the proposal, the mayor would serve as Oakland’s chief executive, overseeing city departments, implementing policy, proposing the annual budget, and managing day-to-day operations. The measure would also give the mayor veto power over legislation and the budget, though the City Council could override a veto with a two-thirds vote.

The City Council, meanwhile, would maintain legislative authority by adopting ordinances, approving budgets, conducting oversight hearings, and confirming key mayoral appointments. The proposal would also create an Independent Budget and Legislative Analyst Office to provide nonpartisan fiscal and policy analysis for councilmembers.

“I’ve spent months listening to Oaklanders across every neighborhood about what they expect from their city government,” Lee said. “The Charter Reform Working Group’s engagement made clear that residents want a system where there are no questions about who is responsible for delivering results on public safety, homelessness, infrastructure, and basic services.”

Jenkins said the proposal would strengthen both executive leadership and council oversight.

“I’ve long believed Oakland works best when residents have clear lines of accountability and a government structure that aligns responsibility with results,” Jenkins said.

The proposal follows recommendations from the Mayor’s Charter Reform Working Group, co-facilitated by the League of Women Voters of Oakland and SPUR.

Over five months, the group conducted more than 60 interviews, held 14 public meetings across Oakland, and engaged more than 750 residents while reviewing governance models used in other cities.

“The process of engaging residents across Oakland surfaced the governance clarity Oakland needs,” said Sujata Srivastava of SPUR. “The Charter Reform Working Group has produced a thoughtful set of recommendations that if adopted could strengthen accountability and improve service delivery across city government.”

Polling cited by the mayor’s office suggests voters may be open to the changes. A February 2026 poll by the East Bay Polling Institute found 64% of voters support adopting a strong-mayor system. Separate polling conducted by the Oakland Chamber of Commerce and David Binder Research found support ranging from 61% to 63% among likely voters.

The measure is scheduled to be heard by the City Council Rules Committee on May 21. If approved by the council, it would appear on the November 2026 ballot, where Oakland voters would have the final say.

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Activism

More and More, Black Californians Are Worried About Rising Costs of Housing, Energy, Food and Gas 

According to an April 2024 report by the Greenlining Institute, low-income Black Californians are struggling with affordability due to a combination of historical systemic barriers and modern economic pressures. The Greenlining Institute is a California-based policy, research, and advocacy nonprofit founded in 1993 to fight systemic racism and economic injustice.

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iStock
iStock.

By Antonio‌ ‌Ray‌ ‌Harvey‌, California‌ ‌Black‌ ‌Media‌

Housing, energy, food and gas are four essential household expenses, and their rising costs are forcing residents—especially lower-income households—to make difficult trade-offs, Assemblymember Rhodesia Ransom (D-Stockton) said at a conference on affordability last week in Sacramento.

Ransom, a member of the California Legislative Black Caucus (CLBC), noted a shift in consumer behavior, stating, “Before people used to choose between things that they wanted and things that they needed.”

“Now, what we’re hearing from constituents is they are prioritizing their needs differently,” she said. “Because of the affordability crisis, it’s no longer about choosing between other needs. Our constituents are now saying ‘what needs to be prioritized?’ Gas and food are at the top of the list.”

Ransom made the comments about affordability at Capitol Weekly’s informational conference titled “Affordability: The Cost of Living in California,” which was held on April 30 at the University of California’s Student and Policy Center.

Co-hosted with the University of California Student and Policy Center, the political conversations focused on identifying policy solutions to the state’s extremely high prices for energy, food, and essentials.

The keynote speakers at the conference were former Assemblymember Lorena Gonzalez, president of the California Federation of Labor Unions, and Mike Madrid, a political strategist, author, and senior fellow at UC Irvine.

Conversations about affordability are taking on greater urgency as the election season kicks in, speakers said.

According to an April 2024 report by the Greenlining Institute, low-income Black Californians are struggling with affordability due to a combination of historical systemic barriers and modern economic pressures. The Greenlining Institute is a California-based policy, research, and advocacy nonprofit founded in 1993 to fight systemic racism and economic injustice.

Black households in California experience the highest levels of rent burden; approximately 65% of Black renters, according to the Greenlining report. Historical “redlining” and ongoing discrimination have restricted homeownership. Black families also pay 43% more for energy than White households, partly because they are more likely to live in older, less energy-efficient rentals.

In addition, roughly 1 in 3 Black adults (36.5%) reported household food insecurity in late 2025, more than double the rate for White adults. This is often exacerbated by “food deserts” in predominantly Black neighborhoods.

In March, Assembly Minority Leader Heath Flora (R-Ripon) expressed concerns about affordability in California, describing it as a crisis where families are being “pushed to the edge.”

“Californians should not have to choose between putting food on the table or filling up their car,” Flora stated. “We need to cut costs now. Not tomorrow, not next week, not next month. Now.”

Cuts to the federal Supplemental Nutrition Assistance Program (SNAP) funding are being driven by the Trump Administration’s One Big Beautiful Bill Act (H.R. 1), which is reducing federal spending by approximately $187 billion through 2034.

Those reductions are putting more pressure on the state to help, Ransom said. According to the AAA Gas Prices website, as of May 8, California’s gasoline prices averaged over $6 per gallon in some areas, with various locations experiencing spikes of $7 to $8 per gallon. In California, fuel prices are driven by refinery maintenance and market volatility, while high food prices are linked to rising transportation costs, experts say.

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Alameda County

The Marin City Flea Market Is Back

The Marin City Flea Market returns on May 23, offering arts, crafts, vintage items, and collectibles. The market aims to uplift local vendors and celebrate cultural diversity.

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Customers shopping in Marin City Flea Market. Photo courtesy of marincityflea.org.
Customers shopping in Marin City Flea Market. Photo courtesy of marincityflea.org.

By Godfrey Lee

After a long absence, Marin City will once again hold its flea market. The market will have its grand opening on Saturday, May 23, from 8 a.m. to 2 p.m. at the St. Andrew Presbyterian Church parking lot on 101 Donahue St. It will be held every fourth Saturday of the month

The market will be free to the public

There will be arts, crafts, vintage, collectibles, and other items on sale at the market. Interested vendors can contact info@marincityflea.org or text (415) 484-2984 for more information.

“The Marin City Flea Market’s mission is to uplift local vendors, celebrate cultural diversity, and provide an accessible community space where creativity, entrepreneurship, and connection can thrive,” says their website, marincityflea.org.

The flea market is sponsored and run by the Rotary Club of Marin City.

For more information, contact info@marincityflea.org. Or text to (415) 484-2984

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