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Changing the game: Ice Cube’s battle to buy regional sports networks

NNPA NEWSWIRE — …Ice Cube is looking to take the next step in not only raising the profile of his professional basketball brand, but his personal profile as a Black business mogul. In early April, with his FOX Sports contract having expired at the conclusion of the 2018 BIG3 campaign, the league inked a new deal to have games televised on the CBS network. However, armed with a high-profile group of investors with deep pockets of their own, Ice Cube has a much bigger vision. But reaching that goal won’t come without challenges, or a fight.

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By Bryan 18X Crawford and Barrington Salmon, Contributing Writers, The Final Call

More and more, Black athletes and entertainers are looking to expand beyond the field of expertise that gained them fame, notoriety and riches, and leverage these positions to help them make their same mark in the world of business. There are Black people who successfully transitioned from their respective art or sport, turning themselves into well-respected businesspeople and a positive example of what entrepreneurship looks like. The life of the late rapper and entrepreneur Nipsey Hussle personifies this point.

However, Ice Cube, Nipsey’s West Coast predecessor and elder—or “O.G.”—in the rap game and one of the founding fathers of the hip-hop genre known as “gangsta rap,” has been blazing big time business trails of his own for the past two decades.

Many are familiar with O’Shea “Ice Cube” Jackson, either from his days as a rapper in the group “N.W.A.,” or from his acting roles in popular movies such as “Boyz In The Hood,” and the “Friday,” “Barbershop,” and “Are We There Yet?” series of films. However, in 2017, Ice Cube decided to delve into previously uncharted business waters by getting involved in professional sports as one of the founders of the BIG3 professional 3-on-3 basketball league. The BIG3 features 12 teams coached by former NBA All-Stars and Hall of Famers, with rosters made up of players who have all competed professionally, either in the NBA or overseas. The BIG3 league has become one of the premier events for basketball fans during the summer, a time when there isn’t a lot of competitive professional basketball going on.

Now entering its third season, Ice Cube is looking to take the next step in not only raising the profile of his professional basketball brand, but his personal profile as a Black business mogul. In early April, with his FOX Sports contract having expired at the conclusion of the 2018 BIG3 campaign, the league inked a new deal to have games televised on the CBS network. However, armed with a high-profile group of investors with deep pockets of their own, Ice Cube has a much bigger vision. But reaching that goal won’t come without challenges, or a fight.

“The BIG3 is not part of the old boys club and that doesn’t sit well with a company like Charter, which has been called out many times for unfair treatment of minority organizations and for consistent disregard of its own customers,” Ice Cube said in a statement regarding his investor group’s bid to purchase 21 regional sports networks (RSN). The channels include networks in markets such as Atlanta, Dallas, Detroit, and Los Angeles.

Ice Cube and the BIG3, should they win the bid, would then have the foundation in place to build a brand new national network with original programming, sports, and other culturally relevant content.

In an April letter written by the BIG3 to the Federal Communications Commission and the Department of Justice, the company accused Charter Communications of interfering with the BIG3’s investment group—which includes Ice Cube, fellow hip-hop legends LL Cool J and Snoop Dogg, basketball Hall of Famers Magic Johnson, Julius “Dr. J” Erving and Clyde Drexler, tennis star Serena Williams, comedian Kevin Hart, and other prominent figures in sports and entertainment—bid to purchase 21 regional sports networks currently owned by Disney, which the company acquired in its recent merger with FOX. Disney has until June to sell the RSNs if they want to avoid antitrust issues in the future.

BIG3 said that Charter threatened to drop the RSNs from the cable networks it owns should they come under new ownership. Pre-emptively making this threat would effectively lower the current $10 billion price package. However, what makes the move curious is that Liberty Media, Charter’s largest shareholder, is also bidding for the RSNs. Charter has been accused before by a Black man for biased practices. In 2016, Byron Allen filed a $10 billion discrimination suit against the company, accusing them of not giving networks owned by minority groups the same broadcasting opportunities as White-owned media companies.

“In response to our filing, Charter says they are willing to talk to ‘whomever.’ Given their consistent animosity toward diverse ownership groups with inclusive messages like ours, we say we don’t believe them. Anyone who looks at the facts won’t either. They have done everything they can to keep us from owning these RSNs and that’s why we have asked the FCC and the DOJ to investigate,” Ice Cube said in a statement.

In response to the letter, Charter didn’t explicitly push back against the allegations, saying, “Charter currently has an agreement to carry these networks and welcomes the opportunity to discuss a future carriage agreement for these networks with whoever ultimately owns them, including Big3. Regardless of who owns the programming, we approach all negotiations with the same singular objective of reaching carriage agreements that best meet the needs of our customers.”

The BIG3 met on April 17 with the antitrust division of the DOJ, two days after the deadline to enter bids for the RSNs. Others in the bidding include conservative media company Sinclair Broadcast Group, Major League Baseball in partnership with Liberty Media.

At Final Call press time, it was unclear if anything regarding the sale had been resolved.

Cori Harvey, an attorney who specializes in business law, economics and entrepreneurship, said the mere fact that Ice Cube, LL Cool J, Serena Williams and other athletes and entertainers have joined forces to purchase the sports channels is deeply significant. He predicts a ripple effect on Blacks and the larger Black community.

“If this succeeds, even the attempt I think, represents movement along a much-needed path,” said Ms. Harvey, a former law professor at Florida A&M University. It shows that it takes generations to shift into this space of access and mentorship. African Americans have had to build across generations. This is also our Horatio Alger story. Hip hop and sports is often how we pull ourselves up by our bootstraps.”

“This is a coming-of-age story. This is an example of employees buying the company. It shows that many hands make light work.”

Dr. Wilmer Leon, III, agreed.

“This is incredibly, incredibly important if we’re ever going to have a chance of moving our situation forward,” he said. “We’re seeing major assets and more media assets falling into fewer and fewer hands.”

Dr. Leon, who teaches at Howard University, said it is gratifying to see this clique of celebrities coalescing around a common goal. It’s important, he added, that the group appears to have the financial wherewithal to withstand whatever challenges they may face.

“They are not immune (to being derailed) but their financial wherewithal gives them a definite mechanism to withstand challenges,” said Dr. Leon, the political scientist, author, columnist and talk show host. “These resources put them at another level. They’ll have resources to pay an attorney like Willie Gary.”

The most immediate challenge is apparently Channel Communications and Liberty Media. According to the New York Post, BIG3 accuses Charter Communications of conspiring with Liberty Media and the owner of the Atlanta Braves and was trying “to pollute the bidding process.”

Ms. Harvey said, without knowing all the details, if Charter and Liberty Media may have engaged in, these tactics, it may be simply cut throat business as usual.

“I think a part of this is learning how to function in this environment,” she said. “It may not necessarily be a race-based issue. This may be a competitive obstacle. Some people may react viscerally to Black people seeking to jump into the bidding, but the Black celebrities are dealing with people who have had generations of exposure to this playing field. We see people battling for six inches of land, not willing to give up an inch of ground. Business is no different.”

“This is the cost of doing business. Throwing money to thwart the opposition isn’t unusual. It’s a part of the game, a part of the business. They are creating barriers to entry for all competition.”

Dr. Leon said those entering business and other arenas should come prepared to make a difference. “The only way to change the game is that you gotta play the game,” he said. “And the only way to win the game is to play the game. It may be a White man’s game, but I’m not ready to give it to them yet.”

Ms. Harvey said she’s struck by the positive turn this development represents.

“What jumps out is this is a shining light because many of these ills in the Black community are because of the impact of the hip hop culture of consumerism and violence,” said Ms. Harvey, a former Philadelphia public defender. “This a good foil.”

Dr. Leon argued the ownership group should seek to use the venture as more than a more investment. “If your belief system is not focused on the liberation of your people, it’s a waste of time,” he said.

Ms. Harvey disagreed with Dr. Leon’s premise, while noting the importance of what the ownership group is attempting to do. “We don’t have enough archetypes,” she said. “I’m sick of the fact that the only available archetypes are the drug dealer, hip hop artists and athletes. We often don’t have enough role models at high levels. Fourteen-year-old Black boys’ role models need to be a Black man in a suit. The image of Barack Obama and his beautiful, strong, Black family is something all of us can aspire to. All we can imitate is what we see.”

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Black Artists in America, Installation Three Wraps at the Dixon Gallery and Gardens

TRI-STATE DEFENDER — With 50+ paintings, sculptures and assemblages, the exhibit features artists like Varnette Honeywood from Los Angeles, whose pieces appeared in Bill Coby’s private collection (before they were auctioned off) and on “The Cosby Show.” Also included are works by Alonzo Davis, another Los Angeles artist who opened one of the first galleries there where Black Artists could exhibit. 

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By Candace A. Gray | Tri-State Defender

The tulips gleefully greet those who enter the gates at the Dixon Gallery & Gardens on an almost spring day. More than 650,000 bulbs of various hues are currently on display. And they are truly breathtaking.

Inside the gallery, and equally as breathtaking, is the “Black Artists in America, From the Bicentennial to September 11” exhibit, which runs through Sunday, March 29. This is the third installment of a three-part series that started years ago and illustrates part of the Black experience through visual arts in the 20th century.

“This story picks up where part two left off,’’ said Kevin Sharp, the Linda W. and S. Herbert Rhea director for the Dixon. “This era is when we really start to see the emergence of these important Black artists’ agency and freedom shine through. They start to say and express what they want to, and it was a really beautiful time.”

With 50+ paintings, sculptures and assemblages, the exhibit features artists like Varnette Honeywood from Los Angeles, whose pieces appeared in Bill Coby’s private collection (before they were auctioned off) and on “The Cosby Show.” Also included are works by Alonzo Davis, another Los Angeles artist who opened one of the first galleries there where Black Artists could exhibit.

“Though [Davis] was from LA, he actually lived in Memphis for a decade,” said Sharp. “He was a dean at Memphis College of Art, and later opened the first gallery in New York owned and operated by black curators.”

Another featured artist is former NFL player, Ernie Barnes. His work is distinctive. Where have you seen one of his most popular paintings, Sugar Shack? On the end scene and credits of the hit show “Good Times.” His piece Saturday Night, Durham, North Carolina, 1974 is in this collection.

Memphis native James Little’s “The War Baby: The Triptych” is among more than 50 works featured in “Black Artists in America, From the Bicentennial to September 11” at the Dixon Gallery & Gardens, the final installment of a three-part series highlighting the impact and evolution of Black artists through 2011.

Memphis native James Little’s “The War Baby: The Triptych” is among more than 50 works featured in “Black Artists in America, From the Bicentennial to September 11” at the Dixon Gallery & Gardens, the final installment of a three-part series highlighting the impact and evolution of Black artists through 2011.

The exhibit features other artists with Memphis ties, including abstract painter James Little, who was raised in a segregated Memphis and attended Memphis Academy of Art (before it was Memphis College of Art). He later moved to New York, became a teacher and an internationally acclaimed fixture in the art world in 2022 when he was named a Whitney Biennial selected artist at the Whitney Museum of American Art in New York.

Other artists like Romare Bearden, who had a Southern experience but lived up North, were featured in all three installments.

“During this period of time, he was a major figure,” said Sharp. “He wrote one of the first books on the history of African American art during a time when there were more Black academics, art teachers, more Black everything!”

Speaking of Black educators, Sharp said the head curator behind this tri-part series and Dixon’s partner in the arts is Earnestine Jenkins, Ph.D., an art history professor at the University of Memphis, who also earned a Master of Arts degree from Memphis State University (now UofM).  “We began working with Dr. Jenkins in 2018,” he said.

Sharp explained that it takes a team of curators, registrars, counterparts at other museums, and more, about three years to assemble an exhibit like this. It came together quite seamlessly, he added. Each room conjured up more jaw-dropping “wows” than the one before it. Each piece worked with the others to tell the story of Black people and their collective experience during this time period.

One of the last artists about whom Sharp shared information was Bettye Saar, who will turn 100 years old this year. She’s been working in Los Angeles for 80 years and is finally getting her due. Her medium is collages or assemblages, and an incredible work of hers is on display. She’s married to an artist and has two daughters, also artists.

The exhibit catalogue bears some of these artists’ stories, among other scholarly information.

The exhibit, presented by the Joe Orgill Family Fund for Exhibitions, is culturally and colorfully rich. It is a must see and admission to the Dixon is free.

Visit https://www.dixon.org/ to learn more.

Fun Facts: An original James Little design lives in the flooring of the basketball court at Tom Lee Park, and he makes and mixes his own paint colors.

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Grief, Advocacy, and Education: A Counselor Reflects on Black Maternal Health

SAN DIEGO VOICE & VIEWPOINT — Last month healthcare leaders, birth workers, and community members gathered to honor the legacy of Charleston native Dr. Janell Green Smith, a nurse-midwife and doctor of nursing practice who died in January from childbirth complications. She had participated in more than 300 births and specialized in helping Black women give birth safely.  

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By Jennifer Porter Gore | Word-In-Black | San Diego Voice and Viewpoint

In 2024, the number of U.S. mothers who died as a result of pregnancy or childbirth dropped compared to 2023. But while slightly fewer Black mothers died that year, they still had three times the mortality rate of white women.

South Carolina’s rates of maternal deaths outpaced even the national rates. In fact, the state’s overall rate of maternal deaths between 2019 and 2023 was higher than all but eight states and the District of Columbia.

Last month healthcare leaders, birth workers, and community members gathered to honor the legacy of Charleston native Dr. Janell Green Smith, a nurse-midwife and doctor of nursing practice who died in January from childbirth complications. She had participated in more than 300 births and specialized in helping Black women give birth safely.

Her death shocked the community and her colleagues who are determined to address concerns about Black maternal health. The event also covered the importance of protecting mental health during grief and of men’s role in solving the maternal health crisis.

As both a therapist and a father, Lawrence Lovell, a licensed professional counselor and founder of Breakthrough Solutions, discussed ways the event’s attendees could process their grief over Green Smith’s death. He also shared ways male partners can advocate for women’s maternal health during pregnancy and childbirth.

Lovell spoke not just as a therapist but also as a father whose own family had briefly crossed paths with Green Smith. The event, he said, emerged organically from a moment of collective mourning.

Despite the grief, “it was still, like, a really beautiful event, a much-needed event, and it almost felt like we were all giving each other a collective family hug,” says Lovell.

His connection to Green Smith, Lovell says, was brief but meaningful during his wife’s pregnancy with their second child. Green Smith was practicing at the same birthing center where they had their child. She began practicing in Greenville a short time later.Even that short connection carried significance for Lovell, given the small number of Black maternal health professionals.

Lovell did not initially plan to become a mental health practitioner; he chose the career path after graduating from college, when someone suggested he consider psychology. His interest deepened when he noticed how few Black men work in mental health.

“Being Black man and playing football in college, there weren’t a lot of people that look like me talking about mental health,” says Lovell. “[I wanted] to give people that look like me an opportunity to work with someone that looks like them.”

Working with Expectant and New Parents

Lovell often counsels couples preparing for parenthood by, helping partners understand what a successful pregnancy, childbirth, and postpartum recovery look like. That often means helping women manage postpartum depression.

As a man, Lovell says, it’s “humbling” that a woman “just trusts me enough to work with me through their pregnancy or their postpartum recovery.”

In his work, Lovell has noticed how few men understand pregnancy before they experience it with their partner. Because early pregnancy symptoms are often invisible, he says, men may underestimate how much support a mom-to-be actually needs.

“Sometimes they may not realize they don’t know much about pregnancy and what to expect in those three trimesters,” Lovell says. “I tell a lot of the men that just because you can’t see [she’s pregnant] doesn’t mean that she won’t appreciate your intense support in that first trimester.”

Education about pregnancy and postpartum recovery, he says, can change how men support their partners.

Teaching Advocacy in the Delivery Room

Another major focus of Lovell’s counseling is preparing men to advocate for mothers during labor.

“Helping men understand what pregnancy looks like: what delivery is going to look like, and what are the realistic expectations that I should have of myself in postpartum,” he says.

Lovell encourages partners to be honest about their expectations for what will happen during delivery. He helps them prepare for the big day by discussing the birth plan and knowing how to quickly recognize problems. Clear communication, he says, prevents misunderstandings.

He regularly trains men to ask their partners detailed questions about their expectations during and after pregnancy. Advocacy in medical settings can be especially important and requires attention to details the mother may not be able to address.

“It’s always important to fine-tune things and truly understand what helps your partner feel most supported,” Lovell says. “Instead of guessing, you should ask.”

Lovell recalls a moment during the birth of his first child when he had to take that role.

During the delivery, “I felt like something wasn’t as sanitary as I’d like it to be,” he says. “I asked, ‘Hey, can you switch those out? Can you change your gloves?’”

Lovell has a succinct but powerful message he regularly shares with clients’ families, and he shared it with attendees at last month’s event.

“Just to believe women,” he says. “I’ve worked with different couples, and sometimes I’m not really sure that there’s enough empathy from the men.”

That includes how women express pain.

“If a woman says, ‘my pain is at a nine,’ just because how you would express yourself at a nine is different than how she’s expressing herself at [that level] doesn’t mean you shouldn’t believe her,” he says.

Empathy, he says, can change outcomes far beyond the delivery room.

“We’ve got to believe women when they’re talking about their experiences and their feelings and their pain,” he says. “I think there’s a lot that we can prevent if we empathize better.”

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Future of Florida’s Black History Museum in Limbo

JACKSONVILLE FREE PRESS — A proposal sponsored by Tom Leek, a Republican from Ormond Beach, has now passed the Senate in back-to-back legislative sessions. But the House version, filed by Kiyan Michael, a Jacksonville Republican, did not receive final approval in either year, effectively stalling the effort.

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Jacksonville Free Press

Plans to establish a long-awaited Black history museum in Florida are once again on hold after legislation needed to advance the project failed to clear the state House for a second consecutive year, despite repeated approval in the Senate.

A proposal sponsored by Tom Leek, a Republican from Ormond Beach, has now passed the Senate in back-to-back legislative sessions. But the House version, filed by Kiyan Michael, a Jacksonville Republican, did not receive final approval in either year, effectively stalling the effort.

Under Florida law, identical or similar bills must pass both chambers before heading to the governor’s desk. Without House approval, the legislation has been unable to move forward, leaving the project in limbo. Long journey, contested location.

The proposed museum, formally known as the Florida Museum of Black History, has been years in the making, with lawmakers and community leaders framing it as a long-overdue institution to preserve and showcase the state’s African American heritage .A central point of contention has been the museum’s location. St. Augustine — widely recognized as the nation’s oldest city and a site deeply tied to both slavery and early Black history — emerged as the leading contender. Supporters argue the city’s historical significance makes it a natural home for the museum. However, competing interests and regional considerations have fueled debate, slowing consensus among lawmakers.

While the Senate-backed measure has consistently advanced, the lack of alignment in the House has underscored ongoing divisions about how and where the project should take shape.

The holdup in the Florida House appears to be less about opposition to the museum itself and more about a combination of procedural bottlenecks, unresolved structural issues, and lingering disagreements over how the project should be formalized and governed.

Despite the legislative setbacks, Republican Gov. Ron DeSantis has publicly voiced support for the museum. Speaking last month during the unveiling of a statue of abolitionist Frederick Douglass in St. Augustine, DeSantis said the project would move forward “one way or another,” signaling an intent to see the museum built regardless of legislative hurdles.

The anticipated museum has already cleared several hurdles. St. Johns County signed an agreement last year with Florida Memorial University to use the land that once housed its campus last year’s legislative session netted $1 million in funding for St. Johns County to work on planning and design for the museum. However, its anticipated that a million $3 million is needed.

Still, without statutory approval to finalize key components — including governance, funding mechanisms and site selection — the project remains largely conceptual.
With the House bill failing again, the timeline for the museum’s development is unclear. Lawmakers could revisit the proposal in the next legislative session, but any further delays risk pushing the project back several more years. Advocates warn that continued inaction could stall momentum for a museum many see as critical to telling a fuller, more accurate story of Florida’s past. For now, the effort remains paused — caught between political support at the top and legislative gridlock within the Capitol.

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