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Same Game Different Smokers Takes a Look at Tobacco Industry’s Footprint on Black Lives, Black Lungs

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The African American Tobacco Control Leadership Council and the San Francisco Public Library’s African American Center are presenting the exhibition “Same Game, Different Smokers” beginning Saturday Dec. 7, at the San Francisco Main Library.

Curated by Tracy Brown, AATCLC project manager and a renowned  visual artist in her own right, “Same Game Different Smokers” is an exploration of the troubling relationship the tobacco industry has had with the Black community over the last 400-plus years. A collection of archival advertisements and images are brought together to answer some extremely important questions.

This exhibition seeks to illustrate the history of the tobacco industry’s targeting of the African American community with strategic advertisement placement, product distribution events, and divisive messaging. The majority of the images are pulled from the Tobacco Control Archives of vintage advertisements and artifacts.

Vintage ads of African Americans associated with tobacco products from the 1800s and 2007.

The exhibition begins with information about sacred tobacco and shows how tobacco strayed away from its spiritual roots, Brown said in a statement. It then shares the role that Europe’s demand for tobacco played in the creation of the Atlantic Slave Trade and how tobacco advertising evolved once the African American community became a target market.

Brown uses tobacco industry documents recovered from companies like Phillip Morris to show discussions between industry executives suggesting that menthol cigarettes be marketed to the Black community as well as stated planning to launch their now infamous aggressive marketing campaigns in publications like Ebony and Jet.

She also works to show that the tactics and narratives being used by e-cigarette companies like Juul are being taken directly from the nicotine addiction industry playbook.

To Brown, it is important that all people, especially those who are subject to constant targeting be shown what tactics are being used to influence the decisions they make.

Formed in 2008, the African American Tobacco Control Leadership Council (AATCLC) partners with community stakeholders, elected officials, and public health agencies to inform the national direction of tobacco control policy, practices, and priorities, as they affect the lives of Black American and African immigrant populations. The AATCLC has been at the forefront of elevating the regulation of mentholated and other flavored tobacco products on the national tobacco control agenda.

The opening event will feature presentations by Ohlone Sisters Desiree and Carla Marie Munoz, who are representatives of the Costanoan Rumsen Ohlone Tribe, the indigenous people of the Central California Coastal area. Awon Ohun Omnira (Voices of Freedom) will sing a litany of songs in the Yoruba language for the ancestors in homage to Black lives lost working in the tobacco fields during the slave era and  to diseases caused by or exacerbated by smoking.

Naomi Jelks, director of the African American Center at the San Francisco Main Library, the AATCLC Squad including Dr. Phillip Gardiner, Carol McGruder and Dr. Val Yerger will be on hand.

A mobile mural by Aerosoul Arts with the theme “Emancipate yourself from menthol slavery” will be on view during the exhibition opening.

“It is my goal to ensure that the African American community is not left out of the conversation around how to address the use of flavored tobacco products to target children and other strategic populations,” Brown said. “(About) 45,000 African Americans die from tobacco-related illnesses every day. This exhibition allows me to use my talents as an artist and a curator to try to bring that number down to zero.”

“Same Game Different Smokers” runs from Dec. 7, 2019 – Feb. 6, 2020, at the San Francisco Public Library, from 2-3:00 p.m. in the foyer of the library.

Courtesy of California Black Media

Courtesy of California Black Media

Activism

OP-ED: AB 1349 Puts Corporate Power Over Community

Since Ticketmaster and Live Nation merged in 2010, ticket prices have jumped more than 150 percent. Activities that once fit a family’s budget now take significant disposable income that most working families simply don’t have. The problem is compounded by a system that has tilted access toward the wealthy and white-collar workers. If you have a fancy credit card, you get “presale access,” and if you work in an office instead of a warehouse, you might be able to wait in an online queue to buy a ticket. Access now means privilege.

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Bishop Joseph Simmons, Senior Pastor, Greater St. Paul Baptist Church, Oakland
Bishop Joseph Simmons, Senior Pastor, Greater St. Paul Baptist Church, Oakland

By Bishop Joseph Simmons, Senior Pastor, Greater St. Paul Baptist Church, Oakland

As a pastor, I believe in the power that a sense of community can have on improving people’s lives. Live events are one of the few places where people from different backgrounds and ages can share the same space and experience – where construction workers sit next to lawyers at a concert, and teenagers enjoy a basketball game with their grandparents. Yet, over the past decade, I’ve witnessed these experiences – the concerts, games, and cultural events where we gather – become increasingly unaffordable, and it is a shame.

These moments of connection matter as they form part of the fabric that holds communities together. But that fabric is fraying because of Ticketmaster/Live Nation’s unchecked control over access to live events. Unfortunately, AB 1349 would only further entrench their corporate power over our spaces.

Since Ticketmaster and Live Nation merged in 2010, ticket prices have jumped more than 150 percent. Activities that once fit a family’s budget now take significant disposable income that most working families simply don’t have. The problem is compounded by a system that has tilted access toward the wealthy and white-collar workers. If you have a fancy credit card, you get “presale access,” and if you work in an office instead of a warehouse, you might be able to wait in an online queue to buy a ticket. Access now means privilege.

Power over live events is concentrated in a single corporate entity, and this regime operates without transparency or accountability – much like a dictator. Ticketmaster controls 80 percent of first-sale tickets and nearly a third of resale tickets, but they still want more. More power, more control for Ticketmaster means higher prices and less access for consumers. It’s the agenda they are pushing nationally, with the help of former Trump political operatives, who are quietly trying to undo the antitrust lawsuit launched against Ticketmaster/Live Nation under President Biden’s DOJ.

That’s why I’m deeply concerned about AB 1349 in its current form. Rather than reining in Ticketmaster’s power, the bill risks strengthening it, aligning with Trump. AB 1349 gives Ticketmaster the ability to control a consumer’s ticket forever by granting Ticketmaster’s regime new powers in state law to prevent consumers from reselling or giving away their tickets. It also creates new pathways for Ticketmaster to discriminate and retaliate against consumers who choose to shop around for the best service and fees on resale platforms that aren’t yet controlled by Ticketmaster. These provisions are anti-consumer and anti-democratic.

California has an opportunity to stand with consumers, to demand transparency, and to restore genuine competition in this industry. But that requires legislation developed with input from the community and faith leaders, not proposals backed by the very company causing the harm.

Will our laws reflect fairness, inclusion, and accountability? Or will we let corporate interests tighten their grip on spaces that should belong to everyone? I, for one, support the former and encourage the California Legislature to reject AB 1349 outright or amend it to remove any provisions that expand Ticketmaster’s control. I also urge community members to contact their representatives and advocate for accessible, inclusive live events for all Californians. Let’s work together to ensure these gathering spaces remain open and welcoming to everyone, regardless of income or background.

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Activism

Oakland Post: Week of December 31, 2025 – January 6, 2026

The printed Weekly Edition of the Oakland Post: Week of – December 31, 2025 – January 6, 2026

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Big God Ministry Gives Away Toys in Marin City

Pastor Hall also gave a message of encouragement to the crowd, thanking Jesus for the “best year of their lives.” He asked each of the children what they wanted to be when they grow up.

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From top left: Pastor David Hall asking the children what they want to be when they grow up. Worship team Jake Monaghan, Ruby Friedman, and Keri Carpenter. Children lining up to receive their presents. Photos by Godfrey Lee.
From top left: Pastor David Hall asking the children what they want to be when they grow up. Worship team Jake Monaghan, Ruby Friedman, and Keri Carpenter. Children lining up to receive their presents. Photos by Godfrey Lee.

By Godfrey Lee

Big God Ministries, pastored by David Hall, gave toys to the children in Marin City on Monday, Dec. 15, on the lawn near the corner of Drake Avenue and Donahue Street.

Pastor Hall also gave a message of encouragement to the crowd, thanking Jesus for the “best year of their lives.” He asked each of the children what they wanted to be when they grew up.

Around 75 parents and children were there to receive the presents, which consisted mainly of Gideon Bibles, Cat in the Hat pillows, Barbie dolls, Tonka trucks, and Lego building sets.

A half dozen volunteers from the Big God Ministry, including Donnie Roary, helped to set up the tables for the toy giveaway. The worship music was sung by Ruby Friedman, Keri Carpenter, and Jake Monaghan, who also played the accordion.

Big God Ministries meets on Sundays at 10 a.m. at the Mill Valley Community Center, 180 Camino Alto, Mill Valley, CA Their phone number is (415) 797-2567.

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