Business

100 Oakland Small Businesses Owned by People of Color to Each Receive a $10,000 Grant from Comcast RISE Totaling $1 Million

Small Businesses Can Receive a Technology Makeover or Marketing Services

Published

3 years ago

October 9, 2021

Isabelle Price

Portrait of smiling elderly waiter looking at camera

The Comcast RISE Investment Fund will award $1 million in grants to 100 Oakland small businesses (1 to 25 employees) owned by people of color, including Black, Indigenous, Hispanic and Asian American, among others. Comcast RISE – which stands for Representation, Investment, Strength and Empowerment – has awarded marketing and technology services to 228 businesses in California so far.

To help drive outreach and awareness about Comcast RISE opportunity and provide additional support and training, Comcast has also awarded a $50,000 grant to the Oakland Metropolitan Chamber of Commerce.

The announcement was made October 1 during a virtual press conference with Mayor of Oakland Libby Schaff; California Assemblymember Mia Bonta; Alameda County Assessor Phong La; President & CEO of the Oakland African American Chamber of Commerce Cathy Adams and owner of Mannequin Madness in Oakland and previous Comcast RISE recipient Judi Townsend.

“The economic effects of the global pandemic have been felt worldwide including significant impacts here in Oakland,” said Barbara Leslie, president & CEO of the Oakland Metropolitan Chamber of Commerce. “We know that our small, local, woman-owned and people of color businesses – that are responsible for creating the beautiful tapestry we call home – have been disproportionately impacted by COVID. We applaud Comcast’s vision, through the Comcast RISE Investment Fund, to ensure that small businesses that exist today will be a part of Oakland’s economic and social fabric tomorrow and many years to come.”

“Like many others, my small business was impacted by the pandemic. Thanks to the Comcast RISE program, I can reach new audiences,” said Judi Townsend, owner of Mannequin Madness and Oakland resident. Townsend benefited from the program twice, once with the production and placement of a TV commercial and then with a technology makeover. “The application process was much more straightforward than other grants. I encourage my fellow eligible business owners to apply for the grant and technology or marketing makeovers.”

The Comcast RISE Investment Fund monetary grants are intended to help small businesses owned by people of color grow as they navigate the challenges of the pandemic. The Investment Fund is the latest extension of Comcast RISE, the multi-year, multi-faceted initiative launched in 2020 to provide small businesses owned by people of color the opportunity to apply for marketing and technology services from Comcast Business and Effectv, the advertising sales division of Comcast Cable.

Through Comcast RISE, the company also announced it will support 13,000 small businesses, owned by people of color, with monetary grants; a TV campaign, production of a TV commercial or consulting services from Effectv; or computer equipment, internet, voice or cybersecurity from Comcast Business by the end of 2022.

Oakland is one of six cities nationwide that was selected to award a $10,000 grant to 100 local businesses from the Comcast RISE Investment Fund, for a total of $6 million across 600 businesses.

“When we launched Comcast RISE, we knew a profound need existed in many of the communities we serve,” said Kristeen Cominiello, vice president of Comcast Business, Comcast California. “We now have seen firsthand how the program’s marketing and technology resources benefit the business owners who are working hard to rise above what happened in 2020.

“Today, with Oakland being chosen as a Comcast RISE Investment Fund grant city, we are so excited to see how this infusion of funding will further propel businesses. We know the impacts will be meaningful and far reaching,” said Cominiello.

Comcast RISE is part of an expanded Diversity, Equity and Inclusion commitment that Comcast announced last summer, as well as a coordinated cross-company effort to address digital inequities through sustainable programming and investments such as Internet Essentials and Lift Zones.

In addition, grant recipients will receive a complimentary 12-month membership to the coaching program from Ureeka, an online platform for entrepreneurs, to help them build skills, gain more customers and become financially stable.

For more information or to apply (starting Oct. 1, 2021) for either the grant program or marketing and technology services visit www.ComcastRISE.com.

Isabelle Price

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Community Celebrates Historic Oakland Billboard Agreements

We, the Oakland Billboard Economic Development Coalition, which includes Oakland’s six leading community health clinics, all ethnic chambers of commerce, and top community-based economic development organizations – celebrate the historic billboard agreements approved last year by the Oakland City Council. We have fought for this opportunity against the billboard monopoly, against Clear Channel, for five years. The agreements approved by Council set the bar for community benefits – nearly $70 Million over their lifetime, more than 23 times the total paid by all previous Clear Channel relocation agreements in Oakland combined.

Published

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The Oakland Billboard Economic Development Coalition.

Grand Jury Report Incorrect – Council & Community Benefit

Unfortunately, a recent flawed Grand Jury report got it wrong, so we feel compelled to correct the record:

Regarding the claim that the decision was made hastily, the report itself belies that claim. The process was five years in the making, with two and a half years from the first City Council hearing to the final vote. Along the way, as the report describes, there were multiple Planning Commission hearings, public stakeholder outreach meetings, a Council Committee meeting, and then a vote by the full Council. Not only was this not hasty, it had far more scrutiny than any of the previous relocation agreements approved by the City with Clear Channel, all of which provide 1/23 of the benefits of the Becker/OFI agreements approved by the Council.
More importantly, the agreements will actually bring millions to the City and community, nearly $70M to be exact, 23 times the previous Clear Channel relocation agreements combined. They certainly will not cost the city money, especially since nothing would have been on the table at all if our Coalition had not been fighting for it. Right before the decisive City Council Committee hearing, in the final weeks before the full Council vote, there was a hastily submitted last-minute “proposal” by Clear Channel that was debunked as based on non-legal and non-economically viable sites, and relying entirely on the endorsement of a consultant that boasts Clear Channel as their biggest client and whose decisions map to Clear Channel’s monopolistic interests all over the country. Some City staff believed these unrealistic numbers based on false premises, and, since they only interviewed City staff, the Grand Jury report reiterated this misinformation, but it was just part of Clear Channel’s tried and true monopolistic practices of seeking to derail agreements that actually set the new standard for billboard community benefits. Furthermore, our proposals are not mutually exclusive – if Clear Channel’s proposal was real, why had they not brought it forward previously? Why have they not brought it forward since? Because it was not a real proposal – it was nothing but smoke and mirrors, as the Clear Channel’s former Vice President stated publicly at Council.

Speaking on behalf of the community health clinics that are the primary beneficiaries of the billboard funding, La Clinica de la Raza CEO Jane Garcia, states: “In this case, the City Council did the right thing – listening to the community that fought for five years to create this opportunity that is offering the City and community more than twenty times what previous billboard relocation agreements have offered.”

Oakland Billboard Economic Development Coalition

Native American Health Center	La Clínica de la Raza	West Oakland Health Center
Asian Health Services	Oakland LGBTQ Center	Roots Community Health Center
The Unity Council	Black Cultural Zone	Visit Oakland
Oakland African American Chamber of Commerce	Oakland Chinatown Chamber of Commerce	Oakland Vietnamese Chamber of Commerce
Oakland Latino Chamber of Commerce	Building Trades of Alameda County	(partial list)