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‘Target Fast’ Boycott Nears End as Black Shoppers Speak Out: ‘I’m Done for Good’

BLACKPRESSUSA NEWSWIRE — The Target Fast also includes demands such as restoring DEI initiatives, honoring a $2 billion pledge to Black businesses, investing in HBCUs, and depositing $250 million into Black-owned banks.

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By Stacy M. Brown
BlackPressUSA.com Senior National Correspondent

As the 40-day “Target Fast” draws to a close on Easter Sunday, thousands of Black Americans say the protest has sparked a permanent change in their spending habits—and in their view of corporate accountability. “I’ve been off of Target the last few weeks,” said Wayne Shepherd of Fort Greene, New York. “Planning on making it a forever thing until I see real change. Same with Walmart, Amazon, etc.” The boycott, organized by faith leaders including Atlanta-based Pastor Jamal Bryant, began March 5 and is meant to protest Target’s decision to scale back its diversity, equity, and inclusion (DEI) programs. While framed as a spiritual fast during Lent, many participants say the economic stand has evolved into something much more significant. “Haven’t stepped in a Target since their rollback and don’t intend to,” said Hayden Towns of St. Louis, Missouri. “Also avoiding Walmart, canceled all of my Amazon subscriptions, and weaning myself off of all Zuckerberg apps.”

Organizers launched the movement through TargetFast.org, encouraging Black consumers to redirect their dollars to Black-owned businesses and hold corporations accountable for walking back racial equity commitments. The site has tracked more than 150,000 participants. Since the boycott began, Target’s stock has dropped over $13 billion in market value, and for the week of March 24, store foot traffic declined 3.8% year-over-year. Bryant noted that Black America stands as the world’s 12th wealthiest nation in spending power. “We are strong consumers with astounding brand loyalty. To see companies that we’ve supported heavily—like McDonald’s, Ford Motors, Amazon, Meta, and Walmart—betray our long-standing relationship is beyond disheartening,” Bryant declared. “The greatest insult comes from Target, which pledged to spend over $2 billion with Black-owned businesses by the end of 2025, only to find out that Target stopped the program at the start of the year,” he stated. Bryant said Black people spend over $12 million a day at Target stores.

“Let’s just keep spreading awareness in case some folks haven’t got the message,” said Bernard Spain of Temple Hills, Maryland. “I live right near Walmart and still see too many Black folks in and out of there.” Rachel Strong in Los Angeles has cut ties completely. “A boycott should function like a strike; making it last a certain amount of time will hinder its effectiveness,” she said. “I’ve permanently cut off Target—switching to local grocery stores and buying fewer things in general. I think we as a people would benefit from consuming a little less.” However, not everyone agrees on the long-term strategy. “My question is, if Target is really the second-largest employer of Black people in the country, isn’t hurting them going to potentially hurt us?” asked Theresa Banks of Macon, Georgia. “Doubly so, since the current admin is cutting fed jobs as much as possible.” Still, the pressure continues to mount. In addition to grassroots action, civil rights groups, including the NAACP and the National Newspaper Publishers Association, have launched their own public education and selective buying campaigns. The NNPA represents the 198-year-old Black Press of America, which consists of more than 250 African-American-owned newspapers and media companies. The Target Fast also includes demands such as restoring DEI initiatives, honoring a $2 billion pledge to Black businesses, investing in HBCUs, and depositing $250 million into Black-owned banks. As Easter approaches, many say the movement is just getting started. “I’m not fasting,” Wayne Shepherd said. “I’m finished.”

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NFL: Week Two Recap | Jalen Hurts did not fold; Caleb Williams exits game with injury

Philadelphia Eagles quarterback Jalen Hurts found Darius Cooper with nine seconds left for the game winning touchdown as his team beat the Tennessee Titans 24-20 in Nashville. Hurts finished the day 26/37 for 264 yards. He threw for two touchdowns and two interceptions. Prior to the final drive, the Eagles ran 25 plays for 45 […]
The post NFL: Week Two Recap | Jalen Hurts did not fold; Caleb Williams exits game with injury appeared first on BlackPressUSA.

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Caleb williams 1400

Philadelphia Eagles quarterback Jalen Hurts found Darius Cooper with nine seconds left for the game winning touchdown as his team beat the Tennessee Titans 24-20 in Nashville. Hurts finished the day 26/37 for 264 yards. He threw for two touchdowns and two interceptions.

Prior to the final drive, the Eagles ran 25 plays for 45 yards. During the final drive Hurts went 6-8 with 61 passing yards and the touchdown. Titans defensive tackle — and team captain — Jeffery Simmons said this week that the way to defend Jalen Hurts is to make him “play quarterback.”

Hurts said to Simmons after today’s game: “You started that sh**. I had to finish it.”

Running back Saquon Barkley suffered a stinger in the first half but he ultimately finished the game. He had four carries and nine yards and one catch for eleven yards. He will get an MRI for his injury, but admitted to Cameron Wolfe of the NFL Network he was fine.

Caleb Williams leaves game against Vikings with apparent lower-body injury

Chicago Bears quarterback Caleb Williams was helped off the field with a right leg injury with 7:42 remaining in the fourth quarter. Williams was down, writhing in pain after scrambling to his left. After departing the injury tent, Williams raised his right fist, acknowledging the crowd while expressing his frustration. Testing will commence on Monday to find out more details about his injury.

“We’ll know tomorrow,” Johnson admitted regarding Williams’ injury. “He’s in good spirits. He’s a team player.”

Williams finished the day with 138 passing yards and one interception.

“I’m actually happy it’s nothing with the knee — that was my first inclination,” Johnson said. “But, a hamstring could be pretty damaging as well. So, we’ll see. We’ll see how bad it is tomorrow and we’ll go from there.”

Bryce Young once again dominated the Falcons

Carolina Panthers quarterback Bryce Young is 5-1 against the Atlanta Falcons and is undefeated at Mercedes-Benz Stadium. Today, Young threw for 287 yards and three touchdowns as he led the Panthers to a 34-3 dismembering of the Atlanta Falcons. Georgia Tech alumnus Darren Waller caught two touchdowns and linebacker Devin Lloyd returned one of his two interceptions for a touchdown.

Cooper Rush started his second straight game for the Falcons and it did not go well. The partisan crowd voiced their displeasure after Rush completed 10/17 passes for 86 yards and two interceptions. Jack Strand entered the game for Rush prompting cheers from the Falcons fans. The rookie threw a pick-six on his first career pass attempt. Strand was the first QB to accomplish that feat since Sam Darnold in 2018 and is the first Falcons player to do that since Brett Favre in 1991. Strand finished the day with 59 passing yards and 16 rushing yards.

According to reports, quarterback Michael Penix, Jr. is expected to make his season debut this Thursday at the Green Bay Packers. His return should help the Falcons. They are the first team since the 2008 Rams to not run any plays in the red zone after the first two games to open a season.

The bright spots for the Falcons today were the Spelman College Jaguarettes performing with the Falcons cheerleaders and Florida A&M’s marching band, The Marching 100, also performed during halftime!

Jayden Daniels gets carted off after apparent arm injury

Washington Commanders quarterback Jayden Daniels appeared to injure his left elbow on the final play of the first half in his game against the Dallas Cowboys. During the play, Daniels got stepped on, braced himself for the fall, and his elbow bent the wrong way. Daniels draped a towel over his head as he exited the field on the cart.

He was later ruled out.

Daniels suffered a dislocated elbow to the same arm during week nine of last season against the Washington Commanders, which led to him being shut down for the remainder of the season.

The post NFL: Week Two Recap | Jalen Hurts did not fold; Caleb Williams exits game with injury appeared first on BlackPressUSA.

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The Complete Negotiation Framework — Every Stage, Every Tactic, Every Win

Master the complete vehicle-purchase negotiation framework with Roosevelt Gist and Roosevelt. Learn every stage, tactic, and win!
The post The Complete Negotiation Framework — Every Stage, Every Tactic, Every Win appeared first on BlackPressUSA.

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Negotiation framework stages, tactics, and winning strategies from AutoNetwork

Roosevelt Gist and Roosevelt deliver the complete vehicle-purchase negotiation framework in Episode 8 of The Color of Our Money Is Green. This episode covers the three foundations of every effective negotiation, the full seven-stage negotiation sequence with exact language for every stage, and five of the most common dealership tactics with the specific response each one requires.
What You Learn in This Episode:
The three foundations that make every negotiation tactic work
The complete seven-stage car-buying negotiation sequence
Exact language for every stage of the dealership conversation
Five common dealership tactics — the turnover, the four-square, the packed payment, spot delivery, and forced add-ons — and how to counter each one
Why signing preliminary paperwork isn’t the same as signing the final contract
___________________________________________________________________
“The Color of Our Money Is Green: A Buyer’s Guide to What Cars Actually Cost” — stan.store/RGist
____________________________________________________________________
AutoNetwork helps serious car shoppers inspect any new vehicle online before walking into a dealership. I’m Roosevelt — I’ve been reviewing cars and shaping digital car buying and credit union auto leasing since before YouTube car reviews existed.
You’ll find detailed walkaround reviews, POV test drives, and buyer-focused breakdowns covering comfort, space, features, and real-world value.

How to use the channel:
Watch the walkaround of the car you’re considering
Visit AutoNetwork.com for the full review
Check CouponsOffersAndDeals.com for current dealer specials
Walk in already knowing what you want — and what it should cost

🌐 AutoNetwork.com
💰 CouponsOffersAndDeals.com
Affiliate disclosure: some links earn a small commission at no cost to you and help support the channel. Insta360 is one of those partners.

The post The Complete Negotiation Framework — Every Stage, Every Tactic, Every Win appeared first on BlackPressUSA.

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Mazda CX-90 Luxury: Heated Seats & Premium Comfort! #shorts

Stay toasty in the CX-90! Plush Nappa leather, heated/ventilated seats, and a memory-equipped heated steering wheel deliver ultimate luxury.
The post Mazda CX-90 Luxury: Heated Seats & Premium Comfort! #shorts appeared first on BlackPressUSA.

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Mazda CX-90 interior with heated seats offering premium comfort.

Experience ultimate comfort in the CX-90. Nappa leather, heated/ventilated seats, 8-way power adjustments, and memory settings for both front passengers. The heated steering wheel with memory tilt/telescope adds premium convenience.

🔗 Watch the full video: https://youtu.be/EH5A4eQ4ipY

#AutoNetwork

The post Mazda CX-90 Luxury: Heated Seats & Premium Comfort! #shorts appeared first on BlackPressUSA.

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