Connect with us

Activism

Lecrae, Rapper with San Diego Ties, Shares Wealth-Building Ideas

Before knowing that his passion for financial education would grow into what he calls a “new-age Teen Summit” (referring to the early 1990s BET weekly show that dealt with issues facing young African Americans), Lecrae says he was working to expose those around him to the benefits of good money habits.

Published

on

Lecrae provides guidance on healthy spending habits in a series called “Protect the Bag.”
Lecrae provides guidance on healthy spending habits in a series called “Protect the Bag.”

By Kassidy Henson | California Black Media

Lecrae, a Grammy Award-winning Christian hip-hop artist, is on a mission to increase financial literacy among African Americans.

Growing up in a “marginalized” community in San Diego, Lecrae says he was exposed to incredible wealth and opportunity when he visited communities along the Pacific coastline or neighborhoods nestled in the hills overlooking the city.

But life was different in his predominantly Black neighborhood. Less possibility. Much more poverty.

“You begin to wonder ‘how do I acquire that?’ How do you change the narrative?” Lecrae told California Black Media.

“Returning to a community that faced marginalization, brutality and the effects of poverty was a reflection — excluded from the gleaming SoCal Hills.”

Recalling those childhood experiences, Lecrae — who now lives in Atlanta — said he decided to launch an effort to create opportunities for African Americans that would help to close the wealth gap between Blacks and whites.

Using his own production company, 3 Strands Films, Lecrae developed a short-form financial education show called “Protect the Bag.”

The six-part web series provides viewers with a “blueprint” for financial wellness by delving into topics like saving, retirement, investment, budgeting, and identity protection, according to the rapper who released a new album with fellow artist 1K Phew titled “No Church in a While” on December 3.

Lecrae, who won a Grammy for Best Gospel Album in 2012, says he hopes the show helps to restore stability and hope in a new generation of young Black people.

The concept for “Protect the Bag” was developed during the COVID-19 lockdown last year. During that time, Lacrae says he partnered with the credit scoring company Experian to come to the aid of 21 families facing foreclosure due to financial hardship.

“Protect the Bag” is a series of short, roundtable conversations. During each one, Lecrae explains the basics of building a financial legacy. In discussions with financial professionals, community members and guests like Denver Nuggets forward Michal Porter Jr., the panelists address obstacles to building wealth that large numbers of African Americans face.

By the end of each episode, Lecrae says his goal is to equip viewers with the knowledge, exposure and confidence to create better financial habits.

Before knowing that his passion for financial education would grow into what he calls a “new-age Teen Summit” (referring to the early 1990s BET weekly show that dealt with issues facing young African Americans), Lecrae says he was working to expose those around him to the benefits of good money habits.

A self-described “doer,” Lecrae explained that at his label he met with artists and hosted financial literacy classes exploring buying power, disparities in the stock market, and the value of the Black dollar.

“Those are all important pillars of good financial stewardship,” says the artist who joined other lecturers to teach a six week “pop-out course” at Stanford University.

“One of the struggles that we had in academia is that academics often speak through a backwards megaphone. They speak through the wide end. To them, the information is easy to grasp when it comes out the smaller side,” he said.

“How do we turn that megaphone around? How do we take these narrow concepts and make them more broad and applicable for everybody listening? How do we speak the language of the community and allow it to be less complicated than everyone makes it sound?”

Lecrae also talked about the many benefits that can be reaped when African Americans decide to invest in their communities.

“It creates a network. Like that old game, Barrel of Monkeys: when someone reaches down to give you a hand the next step is to reach your hand down to help the next person up,” he says. “This practice puts funds and resources back into the community, which is an essential part of a financially stable economy.”

Lecrae said young people should ditch the mindset that you only live once.

“You can really lose a movement over a moment. I think we chase pleasure over happiness. Think about what you want long-term because your decisions today can work to ensure that your 60-year-old self is living in a way that is liberated and free.”

New episodes of “Protect the Bag” are released each week on Lecrae’s YouTube channel.

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Activism

Oakland Post: Week of July 8 – 14, 2026

The printed Weekly Edition of the Oakland Post: Week of July 8 – 14, 2026

Published

on

To enlarge your view of this issue, use the slider, magnifying glass icon or full page icon in the lower right corner of the browser window.

Continue Reading

Activism

Diabetes in Black California: Turning the Tide from Crisis to Control

According to the Centers for Disease Control and Prevention (CDC) Behavioral Risk Factor Surveillance System data, nearly 17.9% of Black adults in California have been diagnosed with diabetes — above the national Black adult average of 16.8%, and nearly five points higher than California’s overall adult rate of 12.6% across all races. California ranks 24th out of 39 states with available data for Black adult diabetes rates.

Published

on

Dr. Khadijah Lang is a family physician with a clinic in Los Angeles who specializes in several family medical practices, including prenatal care. Lang believes in family medicine. She says it is important to treat all members of a family. Thursday, June 5, 2026. Photo by Solomon O. Smith/California Black Media.
Dr. Khadijah Lang is a family physician with a clinic in Los Angeles who specializes in several family medical practices, including prenatal care. Lang believes in family medicine. She says it is important to treat all members of a family. Thursday, June 5, 2026. Photo by Solomon O. Smith/California Black Media.

By Charlene Muhammad, California Black Media

Crystal Lambert knew something was terribly wrong with her three-year-old granddaughter as she sped down the street trying to get her to the hospital.

“I thought she got a hold of some poison,” Lambert recalled.

Doctors found Lambert’s granddaughter had a blood sugar level over 800, diagnosing her with Diabetic Ketoacidosis(DKA), a state in which the body, starved of insulin, begins to shut down.

Lambert said she was born with a pancreas that was not fully functioning — it lacked the specialized cells required to produce insulin.

Her granddaughter survived and is five years old today.  Now, she gives herself insulin shots, asks endless questions about her condition, and runs like the spirited child she is. But the terror of that night transformed Lambert — and ultimately inspired her to launch the We Fight Back Organization, a mobile health and food access initiative serving underserved communities across California. Lambert is the executive director.

The Crisis by the Numbers

According to the Centers for Disease Control and Prevention (CDC) Behavioral Risk Factor Surveillance System data, nearly 17.9% of Black adults in California have been diagnosed with diabetes — above the national Black adult average of 16.8%, and nearly five points higher than California’s overall adult rate of 12.6% across all races. California ranks 24th out of 39 states with available data for Black adult diabetes rates.

Nationally, according to the U.S. Department of Health and Human Services, Black Americans were 24% more likely than the overall U.S. population to have diabetes in 2024. They also died from diabetes 78% more often than the general population in 2022. Black Americans are also more than twice as likely as the overall population to develop kidney failure caused by diabetes.

According to the California Health Care Foundation’s 2024 Health Disparities Almanac, Black Californians have the shortest life expectancy in the state at just 74.6 years — due in part to chronic conditions like diabetes and its devastating complications.

Leon Rock, co-founder of the African American Diabetes Association, believes statistics, though revealing, only tell part of the story.

“There are a whole bunch of Black folks that don’t tell you that they have diabetes — or don’t know,” he said.

And the disease itself, Rock is careful to note, is not what kills. “They die from the complications. That’s heart attack, that’s stroke, that’s amputations of legs, of feet. Going blind. All those complications are inherent in a system that has impacted Black folks with diabetes in California and across America.”

Crystal Lambert, creator and executive director of We Fight Back. She started the organization out of a need to learn more about diabetes on behalf of her granddaughter. Now she is looking to spread the impact of her organization to the valley. Friday, June 6, 2026. Photo by Solomon O. Smith/California Black Media.

Crystal Lambert, creator and executive director of the We Fight Back Organization, started out of a need to learn more about diabetes on behalf of her granddaughter. Now she is looking to spread her organization to the valley, on Friday, June 6, 2026 Photo by Solomon O. Smith/ California Black Media

An Information Gap Fuels the Crisis

For Rock, part of the solution is diagnosis. He says the medical and public health systems are failing Black Californians by the absence of information designed for them.

“That is the bottom line. We need good information. Information that is culturally specific,” said Rock.

Telling people to eat healthy or exercise, he added, falls short when culturally specific alternatives are not provided, and when many residents of urban communities do not feel safe exercising in some neighborhoods – or outside at night.

Dr. Khadijah Lang, a family medicine physician and president of the Golden State Medical Association, agrees that the roots of the crisis run deeper than individual behavior — and blaming patients misses the point.

“We are not genetically predisposed to diabetes,” Lang said. “But the system under which we live increases the likelihood that we will develop it.” 

What the Body Needs — What Communities Are Denied

Type 2 diabetes, which accounts for 90 to 95% of all diabetes cases, according to the CDC, develops when the body can no longer use insulin effectively to regulate blood sugar. Left unmanaged, it damages nerves, kidneys, eyes, and the cardiovascular system. The hemoglobin A1C test is a blood draw that reveals how the body has processed sugar over the previous three months — not just at the moment of the test. It is the standard tool for both diagnosis and ongoing monitoring.

That distinction matters, Lang emphasized, because patients cannot manipulate three months of blood sugar history the way they might fast for a day before a single blood draw.

“The pill is not meant to undo or control a sugar level that’s being constantly stressed,” Lang said. “It’s meant to work in conjunction with a low-carbohydrate diet and exercise.” She recommended at minimum 30 minutes of physical activity five days a week — breakable into 10-minute sessions for those who need it.

Lang stressed that education must be delivered in language people recognize and can relate to. The goal is to inform them of the choices that serve their health best, she said.

But for many Black Californians, even those informed choices remain out of reach, Lambert said.

“They need access to healthy foods and medication, too” she said.

California has made some critical policy advances. The state has expanded access to the Continuous Glucose Monitor (CGM), which has transformed diabetes care for state residents. Assembly Bill 365, introduced in 2024, proposed requiring Medi-Cal to cover the costs of CGM and other related medical equipment but it failed in the State Senate. Since then, the California Department of Health Care Services (DHCS) reports that the core Medi-Cal CGM benefit now available to eligible patients was solidified through previous budget actions and pharmacy policy updates.

These measures, while meaningful, have not closed the gap for the communities most at risk, according to advocates.

Control Through Community

Health care advocates conclude that the solution must be communal, culturally grounded, and sustained — not a fad, not a celebrity moment, not a single clinic visit. For example, observed Lang, lifestyle shaped by shared values and collective accountability can move the needle where individual prescriptions have not.

Rock is building infrastructure to match the urgency, establishing local chapters of the African American Diabetes Association across the country, with California next.

“We have to do for self, period,” he said. “Health is wealth. We have to eat to live.”

And Lambert, whose granddaughter unknowingly started all of this for her, keeps showing up.

“Diabetes advocacy is about dignity, education, prevention, and hope,” she said.

Video: Diabetes Disparity Exposed in California

This article is supported by the California Health Care Foundation 

(CHCF). Visit www.chcf.org 

Continue Reading

Activism

Oakland Post: Week of July 1 – 7, 2026

The printed Weekly Edition of the Oakland Post: Week of July 1 – 7, 2026

Published

on

To enlarge your view of this issue, use the slider, magnifying glass icon or full page icon in the lower right corner of the browser window.

Continue Reading

Subscribe to receive news and updates from the Oakland Post

* indicates required

CHECK OUT THE LATEST ISSUE OF THE OAKLAND POST

ADVERTISEMENT

WORK FROM HOME

Home-based business with potential monthly income of $10K+ per month. A proven training system and website provided to maximize business effectiveness. Perfect job to earn side and primary income. Contact Lynne for more details: Lynne4npusa@gmail.com 800-334-0540

Facebook

Trending

Copyright ©2021 Post News Group, Inc. All Rights Reserved.