Connect with us

Business

$5 Parking – Bringing New Life to Uptown and Downtown Business Areas

Oakland leaders gathered downtown in front of the Fox Theater at 1805 Telegraph Ave. to announce safety plans being launched under the city’s new program ‘Five After Five.’ This program allows workers and the community members to park at the Franklin Plaza Parking Garage, located at Franklin and 19th streets, for only five dollars after 5 p.m. on weekdays, and all day on weekends.

Published

on

Oakland City Councilmember At-Large Rebecca Kaplan spoke at thepress conference in front of the Fox Theater. City of Oakland photo.
Oakland City Councilmember At-Large Rebecca Kaplan spoke at thepress conference in front of the Fox Theater. City of Oakland photo.

By Magaly Muñoz
Post Staff

Oakland leaders gathered downtown in front of the Fox Theater at 1805 Telegraph Ave.  to announce safety plans being launched under the city’s new program ‘Five After Five.’

This program allows workers and the community members to park at the Franklin Plaza Parking Garage, located at Franklin and 19th streets, for only five dollars after 5 p.m. on weekdays, and all day on weekends.

The intention for the new program is to draw more visitors to downtown businesses while offering a secure parking location at the Franklin Parking Garage for customers and employees to leave their cars without fear of people breaking into them.

“More folks on the streets having fun, catching a show or catching dinner, that means that there’s going to be more people in the street and that means less crime and more business for our downtown merchants, which of course means we, the city, can collect those tax dollars and give it right back through services,” Mayor Sheng Thao said.

Speaking of the extended hours pilot parking program, Oakland City Councilmember At-Large Rebecca Kaplan said, “Thank you to everyone who worked together to help launch this important pilot program to enhance the vitality of our businesses and the safety of our community. I’m pleased we are able to provide secure parking and later hours, to better serve residents, customers, workers, and our growing restaurant and nightlife scene.”

According to Oakland Police Department crime reports, auto burglary is up 35% from last year and carjacking is up 24%.

Thao said the garage, with 373 available parking spots, will be open until 3 a.m. Thursday through Saturday to encourage more nightlife activity in the area’s bars, restaurants, and theaters. The garage will be equipped with cameras and security to ensure a safer environment for patrons and their vehicles.

The new extended Franklin Parking garage hours are:

  • Monday through Wednesday: 7 a.m. to 10 p.m.
  • Thursday through Friday 7 a.m. to 3 a.m.
  • Saturday 12 p.m. to 3 a.m.
  • Sunday 12 p.m. to 10 p.m.

Safety ambassadors and foot patrol units will be stationed along busy areas of the city, including Jack London Square, Fruitvale, the Laurel District and many more.

Another initiative to attract more foot traffic is the Activate Oakland grant that will provide recipients up to $10,000 in funds to organize events that support businesses and culture in Oakland. Recipients of the grants will be announced in the coming weeks.

Carroll Fife, councilmember for District 3, which includes the downtown area, stated that this plan has been a long time coming and it’s one of the measures they can take to make sure that businesses can thrive and stay in Oakland.

“This is just the beginning,” Fife said.

She acknowledged that more needed to be done to ensure that the community was transforming, but this program was a step in the right direction.

Along with the security personnel and cameras, Tony Leong, general manager of Fox Theater, said that the corridors leading to the Franklin Plaza garage will have better lighting so that those engaging in nightlife will feel safer walking to their cars.

He added that event parking used to be $20 in the parking garage, but with this program, the rates will be more affordable, and the garage will stay open until 1:30 a.m. so that people do not feel rushed to leave immediately after a concert or show.

“This is just the beginning of an improved corridor; it’s going to be safer and it’s going to be a lot more vibrant. We’re going to make sure foot traffic is up and that everyone is out and about around here,” Leong said.

With violent crime rates up 22% from 2022, the speakers were asked how a parking garage can ensure the safety of the community members walking the streets, just trying to enjoy their night.

Thao stated that the foot traffic will allow for more people to witness and catch the crimes. She added that there will also be more OPD officers patrolling the area on the weekends.

“It’s not so much about bringing people to the downtown area…the more people we have on the street, the more eyes and ears, we’re going to be able to be safer,” Thao said.

The ‘Five After Five’ program will operate throughout the holiday season. Once the holidays are over, the city of Oakland will assess the program’s impact and propose recommendations for its future.

Kimberly Jones, from the office of Oakland City Councilmember At-Large Rebecca Kaplan, contributed to this report.

Magaly Muñoz

Magaly Muñoz

A graduate of Sacramento State University, Magaly Muñoz’s journalism experience includes working for the State Hornet, the university’s student-run newspaper and conducting research and producing projects for “All Things Considered” at National Public Radio. She also was a community reporter for El Timpano, serving Latino and Mayan communities, and contributed to the Sacramento Observer, the area’s African American newspaper.

Muñoz is one of 40 early career journalists who are part of the California Local News Fellowship program, a state-funded initiative designed to strengthen local news reporting in California, with a focus on underserved communities.

The fellowship program places journalism fellows throughout the state in two-year, full-time reporting positions.

A graduate of Sacramento State University, Magaly Muñoz’s journalism experience includes working for the State Hornet, the university’s student-run newspaper and conducting research and producing projects for “All Things Considered” at National Public Radio. She also was a community reporter for El Timpano, serving Latino and Mayan communities, and contributed to the Sacramento Observer, the area’s African American newspaper. Muñoz is one of 40 early career journalists who are part of the California Local News Fellowship program, a state-funded initiative designed to strengthen local news reporting in California, with a focus on underserved communities. The fellowship program places journalism fellows throughout the state in two-year, full-time reporting positions.

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Activism

Oakland Post: Week of January 29 – February 4, 2025

The printed Weekly Edition of the Oakland Post: Week of January 29 – February 4, 2025

Published

on

To enlarge your view of this issue, use the slider, magnifying glass icon or full page icon in the lower right corner of the browser window.

Continue Reading

Activism

Oakland Poll: Tell Us What You Think About the Cost of Groceries in Oakland

Food banks and grocery giveaways are a large part of the resources nonprofits in Oakland prioritize, particularly in areas like East and West Oakland where low-income families of color tend to reside. These neighborhoods are often labeled as “food deserts” or communities that have limited access to affordable and nutritious foods.

Published

on

Oakland Poll: Tell Us What You Think About the Cost of Groceries in Oakland
Oakland Poll: Tell Us What You Think About the Cost of Groceries in Oakland

By Magaly Muñoz

In 2023, the average spending on groceries increased by nearly $30 each month from the year before;people are spending over $500 a month to put food on the table.

Through previous reporting by the Post, we’ve learned that families in Oakland are depending more and more on free or low cost groceries from food banks because they can no longer afford the rising costs of food at the store.

Food banks and grocery giveaways are a large part of the resources nonprofits in Oakland prioritize, particularly in areas like East and West Oakland where low-income families of color tend to reside. These neighborhoods are often labeled as “food deserts” or communities that have limited access to affordable and nutritious foods.

We’ve recently spoken to families across these two areas of Oakland and have heard several stories that all point to one problem: food is expensive. Some individuals are spending upwards of $150 a week for themselves or double if they have teens or small children in the family.

We’ve also heard stories of people with chronic illnesses like diabetes and high blood pressure struggling to maintain their diets because they’re having a hard time affording the food that helps them stay healthy.

Do these experiences sound similar to what you or your family are dealing with every month? Are you struggling to afford your basic groceries every week? Do you depend on food banks to help you get by? Are there any chronic illnesses in your household that need to be managed by a special diet?

We want to hear about your experiences and ideas for solutions!

The Oakland Post is investigating food access in Oakland and how residents are surviving as the cost of living continues to increase. Your experiences will help shape our reporting and show local leaders the need to invest in our communities.

In order to get as much feedback as possible, we ask that you click this link to fill out a brief questionnaire or visit tinyurl.com/Oakland-Post-food-survey. You can also scan the QR code above to reach the survey. After you fill it out, please consider sharing the link with your friends and family in Oakland.

If you have questions, please reach out to our Oakland reporter Magaly Muñoz at mmunoz@postnewsgroup or text/call her at (510) 905-5286.

Continue Reading

Activism

Oakland Post: Week of January 22 – 28, 2025

The printed Weekly Edition of the Oakland Post: Week of January 22 – 28, 2025

Published

on

To enlarge your view of this issue, use the slider, magnifying glass icon or full page icon in the lower right corner of the browser window.

Continue Reading

Subscribe to receive news and updates from the Oakland Post

* indicates required

CHECK OUT THE LATEST ISSUE OF THE OAKLAND POST

ADVERTISEMENT

WORK FROM HOME

Home-based business with potential monthly income of $10K+ per month. A proven training system and website provided to maximize business effectiveness. Perfect job to earn side and primary income. Contact Lynne for more details: Lynne4npusa@gmail.com 800-334-0540

Facebook

Trending

Copyright ©2021 Post News Group, Inc. All Rights Reserved.