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PRESS ROOM: Survey Shows Nearly All U.S. Consumers Plan Majority of Holiday Shopping Online

NNPA NEWSWIRE — As shopping online and via mobile devices quickly becomes the new norm, personalized communication becomes even more crucial to brand success. With 80 percent of respondents reporting that they shop on their mobile phones, brands need solutions that enable them to reach their customers at appropriate touchpoints. Brands must successfully connect the right way and at the right time with their customers.

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Gone are the days of coupon clipping, instead consumers prefer to receive discounts and deals from brands via email. In fact, two-thirds of respondents reported they open emails from brands they believed contained product deals or sales. (Photo: iStockphoto / NNPA)

Three Quarters Are “Excited” When Brands Send Deals in Emails 

SAN FRANCISCO — November 19, 2019 — Leanplum, the leading multi-channel engagement platform, today announced the results of a new study* that shows consumers are shunning brick-and-mortar stores this holiday season with over 95 percent choosing to buy half or more of their gifts online.

Younger Americans (Millennials and Gen Zs) are leading the online shopping trend and over 16 percent are “only” shopping online this holiday season.

As shopping online and via mobile devices quickly becomes the new norm, personalized communication becomes even more crucial to brand success. With 80 percent of respondents reporting that they shop on their mobile phones, brands need solutions that enable them to reach their customers at appropriate touchpoints. Brands must successfully connect the right way and at the right time with their customers.

Three-quarters of shoppers find it helpful to receive emails from retailers regarding deals and promotions. Interestingly, 74 percent of those surveyed said they were “excited” to receive notifications from retailers about offers/sales. After receiving a notification from a brand about a deal, almost 70 percent said they would check out the offer and probably purchase the item.

However, 75 percent of respondents said generic messages from retailers annoy or bother them. Consumers have a preference for when and how they would like to receive messages from retailers. It is imperative retailers communicate with their consumers regularly regarding topics that are useful to them and in the form that they are most comfortable engaging with, to ensure consumer satisfaction and retention.

“Personalizing customer experience and communication is the cornerstone of everything we do at Afterpay,” said Frazer Adnam, CRM marketing director at Afterpay, a Leanplum customer. “Christmas is a key trading period for Afterpay and the retail sector, so it’s imperative we deliver a world-class personalization experience to our customers and make trading seamless.”

Across all income levels, consumers reported sales as the primary reason they opened notifications from brands and retailers. Surprisingly, even respondents who earn $150,000 or more annually, stated they are most excited to receive push notifications from retailers regarding sales.

Gone are the days of coupon clipping, instead consumers prefer to receive discounts and deals from brands via email. In fact, two-thirds of respondents reported they open emails from brands they believed contained product deals or sales.

When asked about favorite shopping apps, the Amazon app dominated with 82 percent of the vote. Walmart was a very distant second with five percent of the vote, followed by second-hand marketplaces (eBay/Poshmark/ThredUp) at four percent and Target at three percent.

Consumers had opinions about how brands communicate with them as well. Sweden’s H&M handily beat out other brands with 19 percent of the vote. Urban Outfitters (12 percent), Asos (four percent), Zara (four percent) and Brandy Melville (two percent) rounded out the top five best brands at communicating with consumers.

“As shopping habits shift online and away from brick-and-mortar stores, brands must adjust to communicate with their customers via mobile,” said Momchil Kyurkchiev, CEO and co-founder of Leanplum. “Through our research, we see that it’s important that brands provide a personalized experience for each customer. At Leanplum, our core mission is to enable our customers to consistently deliver relevant, timely and personalized communications to their end users.”

Other interesting statistics include:

  • Nearly half (46 percent) of respondents said that they’ve bought a product because it was shown in an app or sent in an email
  • Over half (52 percent) of Millennials and Gen Zs will shop on Cyber Monday and Black Friday compared to just over a third of Gen Xers and Baby Boomers
  • About two-thirds of respondents that make $150,000 or more annually plan to do most of their holiday shopping online this year

Download the complete survey report for additional tips and insights.

About Leanplum

Leanplum, the leading multi-channel engagement platform helps forward-looking brands like Tinder and Tesco meet the real-time needs of their customers. By transforming data into an understanding of users’ needs and wants, our platform delivers unified experiences that are timely, tested and relevant — building customer loyalty that fuels business growth. 

Founded in San Francisco, Leanplum has offices across North America, Europe and Asia, and has received more than $98 million in funding from leading Silicon Valley venture capital firms. Leanplum has also been recognized as Fortune’s Best Companies to Work For and Entrepreneur’s Best Entrepreneurial Companies in America. Download the media kit and learn more at www.leanplum.com.                                 

*Leanplum surveyed 1,000 online shoppers in the United States, October 2019.

All trademarks and product names are the property of their respective companies.

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#NNPA BlackPress

Tiguan’s AI Touchscreen & Gear Shift: VW Just Changed the Game! #2

Explore the Tiguan’s cutting-edge 12.9-inch infotainment touchscreen featuring wireless Apple CarPlay, Android Auto, voice control, and a new AI assistant. See how VW innovatively moved the gear shifter to the steering column, enhancing the center console and navigation system! #AutoNetwork #Tiguan #Infotainment #AppleCarPlay #AndroidAuto #AISystem #NavigationSystem #CarTech #TechReview #CarInnovation #Automotive

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https://youtube.com/watch?v=0xUKM6U2Lpc&autoplay=0&cc_lang_pref=en&cc_load_policy=0&color=0&controls=1&fs=1&h1=en&loop=0&rel=0

Explore the Tiguan’s cutting-edge 12.9-inch infotainment touchscreen featuring wireless Apple CarPlay, Android Auto, voice control, and a new AI assistant. See how VW innovatively moved the gear shifter to the steering column, enhancing the center console and navigation system! #AutoNetwork #Tiguan #Infotainment #AppleCarPlay #AndroidAuto #AISystem #NavigationSystem #CarTech #TechReview #CarInnovation #Automotive

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IN MEMORIAM: Legendary Funk Pioneer Sly Stone Dies at 82

Sly Stone’s musical approach radically reshaped popular music. He transcended genre boundaries and empowered a new generation of artists. The band’s socially conscious message and infectious rhythms sparked a wave of influence, reaching artists as diverse as Miles Davis, George Clinton, Prince, Dr. Dre, and the Roots.

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Sly and the Family Stone play the Opera House in Bournemouth. Mojo review. Photo by Simon Fernandez.
Sly and the Family Stone play the Opera House in Bournemouth. Mojo review. Photo by Simon Fernandez.

By Stacy M. Brown
BlackPressUSA.com Newswire

Sylvester “Sly” Stewart—known to the world as Sly Stone, frontman of the groundbreaking band Sly and the Family Stone—has died at the age of 82.

His family confirmed that he passed away peacefully at his Los Angeles home surrounded by loved ones, after battling chronic obstructive pulmonary disease (COPD) and other health complications.

Born March 15, 1943, in Denton, Texas, Stone moved with his family to Vallejo, California, as a child. He began recording gospel music at age 8 with his siblings in a group called the Stewart Four. By his teenage years, he had mastered multiple instruments and was already pioneering racial integration in music—an ethos that would define his career.

In 1966, Sly and his brother Freddie merged their bands to form Sly and the Family Stone, complete with a revolutionary interracial, mixed-gender lineup.

The band quickly became a commercial and cultural force with hits such as “Dance to the Music,” “Everyday People,” and “Thank You (Falettinme Be Mice Elf Agin)”—all penned by Stone himself.

Their album “Stand!” (1969) and live performances—most notably at Woodstock—cemented their reputation, blending soul, funk, rock, gospel, and psychedelia to reflect the optimism and turmoil of their era.

Sly Stone’s musical approach radically reshaped popular music. He transcended genre boundaries and empowered a new generation of artists. The band’s socially conscious message and infectious rhythms sparked a wave of influence, reaching artists as diverse as Miles Davis, George Clinton, Prince, Dr. Dre, and the Roots.

As the 1970s progressed, Stone confronted personal demons. His desire to use music as a response to war, racism, and societal change culminated in the intense album “There’s a Riot Goin’ On” (1971). But drug dependency began to undermine both his health and professional life, leading to erratic behavior and band decline through the early 1980s.

Withdrawn from the public eye for much of the 1990s and early 2000s, Stone staged occasional comebacks. He was inducted into the Rock & Roll Hall of Fame in 1993, received a Lifetime Achievement Award from the Grammys in 2017, and captured public attention following the 2023 release of his memoir “Thank You (Falettinme Be Mice Elf Agin)”—published under Questlove’s imprint. He also completed a biographical screenplay and was featured in Questlove’s documentary “Sly Lives!” earlier this year.

His influence endured across generations. Critics and historians repeatedly credit him with perfecting funk and creating a “progressive soul,” shaping a path for racial integration both onstage and in the broader culture.

“Rest in beats Sly Stone,” legendary Public Enemy frontman Chuck D posted on social media with an illustrative drawing of the artist. “We should thank Questlove of the Roots for keeping his fire blazing in this century.”

Emmy-winning entertainment publicist Danny Deraney also paid homage. “Rest easy Sly Stone,” Deraney posted. “You changed music (and me) forever. The time he won over Ed Sullivan’s audience in 1968. Simply magical. Freelance music publicist and Sirius XM host Eric Alper also offered a tribute.

“The funk pioneer who made the world dance, think, and get higher,” Alper wrote of Sly Stone. “His music changed everything—and it still does.”

Sly Stone is survived by three children.

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PRESS ROOM: Clyburn on 10th Anniversary of Mother Emanuel AME Church Shooting in Charleston

BLACKPRESSUSA NEWSWIRE — Congressman James E. Clyburn (SC-06) released the following video on X, paying tribute to the 10th anniversary of the shooting that took place at Mother Emanuel AME Church in Charleston, South Carolina on June 17, 2015.

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By Congressman James E. Clyburn

WATCH HERE

CHARLESTON, SOUTH CAROLINA – Congressman James E. Clyburn (SC-06) released the following video on X, paying tribute to the 10th anniversary of the shooting that took place at Mother Emanuel AME Church in Charleston, South Carolina on June 17, 2015.

“Over 6 years ago, the House first passed my Enhanced Background Checks Act to close the Charleston Loophole that allowed a white supremacist to obtain the gun he used to murder nine worshipers at Emanuel AME Church on June 17, 2015.

“I’ll never stop fighting to pass this law.”

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