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Google is Starting Small, Thinking Big with ‘Project Fi’

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In this April 24, 2015 photo, Nick Fox, Vice President for Communications Products at Google, prepares a presentation on Project Fi, in Mountain View, Calif.  Project Fi is Google's recently launched attempt to usher in new ways to keep smartphones online while lowering the cost for streaming video, listening to music, getting directions and searching for information. (AP Photo/Marcio Jose Sanchez)

In this April 24, 2015 photo, Nick Fox, Vice President for Communications Products at Google, prepares a presentation on Project Fi, in Mountain View, Calif. Project Fi is Google’s recently launched attempt to usher in new ways to keep smartphones online while lowering the cost for streaming video, listening to music, getting directions and searching for information. (AP Photo/Marcio Jose Sanchez)

MICHAEL LIEDTKE, AP Technology Writer

MOUNTAIN VIEW, Calif. (AP) — Google wants the wireless services that connect mobile devices to digital content to be cheaper and more reliable.

The reason has as much to do with the pursuit of profit as with trying to make smartphones more useful. More time spent using Google’s dominant search engine or watching videos on its popular YouTube site translates into more opportunities for the company to show its moneymaking ads.

Enter “Project Fi,” the Internet company’s recently launched attempt to usher in new ways to keep smartphones online while lowering the cost for streaming video, listening to music, getting directions and searching for information.

“Wireless connectivity has become so essential that it’s kind of like our lifeblood,” says Nick Fox, the Google Inc. executive overseeing Project Fi. “This gives us a playground where we can try things out.”

In a break from the status quo, Project Fi will cost just $20 for basic service and then only charge for the amount of data consumed over cellular networks that Google is leasing from T-Mobile and Sprint. Most plans charge a flat rate under metered plans that limit customers to a specific amount of data.

Google’s service is also promising to automatically switch customers to publicly available Wi-Fi networks to avoid incurring charges for using data on the cellular networks.

Here are some key things to know about Project Fi culled from a recent interview with Fox at Google’s Mountain View, California, headquarters.

___

STARTING SMALL, THINKING BIG

Although Fox wouldn’t disclose how many customers Project Fi will accept, it’s clearly going to be a relatively small pool of U.S. consumers at the outset. Getting on the wireless service requires a Nexus 6 smartphone, a model made by Motorola for Google as a showcase for how it would like its services to work with its Android operating system. Nexus 6 owners also need an invitation to subscribe to Project Fi (requests for invitation can be made here: https://fi.google.com/signup).

Google, though, is hoping Project Fi reshapes the market. If some of its technological features work well, Google will implant them into future updates of Android so they are available on the hundreds of millions of other devices running on the software, Fox said.

After spending more than two years developing Project Fi, Google is also counting on other wireless carriers copying its ideas, particularly on pricing.

“We are focused more on Android where we can have the most influence, but to the extent that the ideas take off and go broader than Project Fi, that’s great for users,” Fox said.

Google ultimately just wants people to spend more of their lives online because when that happens, it brings more traffic to its search engine, YouTube and other services such as Gmail and maps.

___

BILLING BY MEGABYTE

Google’s pricing system seems the feature most likely to shake up the wireless market. Project Fi only charges subscribers for the precise amount of cellular data used, an approach that Google came up with after its internal studies concluded most people consume less than 2 gigabytes a month yet often pay for much higher limits.

The solution: Project Fi subscribers will pay just a penny per megabyte of cellular data. That means 501 megabytes — a little over half a gigabyte — would cost just $5.01 even if a Project Fi user had signed up for a 2 gigabyte monthly plan listed at $20.

___

SEAMLESS WI-FI

Google knows a lot about the strength of public Wi-Fi networks because it gathers the information when people connect to it services. Project Fi is relying on this intelligence to automatically switch its users from a cellular tower to a free Wi-Fi system with a signal strong enough to stream video and music, another effort to save people money

This could mean a smartphone will shift to a Wi-Fi network downloading at 10 megabits, even if a T-Mobile or Sprint network is available at 30 megabits, Fox said, because the slower speed is still strong enough for a solid connection.

The Wi-Fi switch won’t automatically occur, though, on free networks in businesses and airports that require a user to accept terms of service or perform some manual acknowledgement.

In an effort to protect passwords and personal data, Project Fi creates a private transmission channel while its subscribers are using a publicly accessible Wi-Fi system.

____

BRIDGING DEVICES

Project Fi will store subscriber phone numbers in Google data centers so that they may be accessed on other devices besides smartphones. That means a Project Fi user will be able to send and receive texts, or make or receive calls, on their personal computers, tablets or even other smartphones besides their own, as long as they logged in.

____

NETWORK JUMPING

Project Fi also is promising to automatically decide whether its subscribers are better off on either T-Mobile’s or Sprint’s cell network, no matter where they are. Google developed an identification, or SIM, card that can store 10 different network profiles to make it possible to toggle between networks run by two different carriers.

Copyright 2015 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Business

AG Bonta Announces Action on Cryptocurrency, Sextortion Fraud – Increasingly Targeting Gen-Z

California Attorney General Rob Bonta is warning residents about a surge in cryptocurrency fraud and online sextortion schemes that increasingly target Gen Z through social media platforms. With internet-based scams costing Americans nearly $21 billion in 2023, Bonta highlighted how artificial intelligence and deepfakes allow criminals to impersonate loved ones and promote fraudulent investment groups. The Attorney General’s Office has already shut down over 100 fraudulent websites and is now utilizing new legislative tools to recover assets for victims. Read more.

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California Attorney General Rob Bonta warned residents about rising cryptocurrency fraud and online sextortion scams, urging Californians to recognize warning signs and protect themselves as scammers increasingly target younger people through social media.

Speaking at a news conference on Oct. 19, Bonta said Americans lost $20.9 billion to internet-based scams in 2025, including $11.4 billion to cryptocurrency scams. He said artificial intelligence, deepfakes, and malicious smart contracts have made fraud easier to carry out and more difficult to detect and prevent.

While older Californians remain targets, Bonta said his office has seen a sharp rise in reports of Gen Z consumers being targeted on platforms such as Twitch, TikTok, and Instagram.

One growing scheme involves so-called rug-pull scams, in which fraudsters promote low-priced stocks or volatile cryptocurrencies through online investment groups and streaming communities. After generating interest and driving up prices, scammers sell their holdings, causing values to collapse and leaving investors with losses.

Bonta also warned about sextortion, in which scammers trick or coerce victims into sharing explicit images before threatening to distribute them to friends and family unless they pay. He advised victims not to give in to demands, saying scammers often do not release the images when victims refuse to pay. Instead, he recommended ignoring and blocking the perpetrators.

Another scheme, known as recovery fraud, targets people who have already lost money to cryptocurrency scams. Fraudsters impersonate blockchain recovery specialists or law enforcement officials and demand additional payments while promising to recover stolen assets.

Bonta urged Californians to be skeptical of promises of large returns on small investments, fake cryptocurrencies resembling established ones, and celebrity endorsements that may have been generated using artificial intelligence. He also warned that scammers can use AI to impersonate loved ones through manipulated video and audio.

“Never use a crypto ATM,” Bonta said, emphasizing that transactions can be difficult to trace and reverse and that the machines lack adequate consumer protections.

His office has shut down more than 100 fraudulent websites over the past two years that collectively scammed victims out of at least $8.3 million, he said.

Bonta also highlighted Senate Bill 1208, which he said was recently signed into law. The measure allows law enforcement to petition a court to return seized cryptocurrency to victims, including when alleged perpetrators are outside U.S. jurisdiction.

Residents who have fallen victim to scams can report them to the California Department of Justice at oag.ca.gov/report.

Bonta also urged victims not to feel embarrassed, stressing that scammers are responsible for the harm they cause.

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Black History

OP-ED: The Black Church Writes AI’s Next Chapter

BLACKPRESSUSA NEWSWIRE — I implore my fellow faith leaders to use these tools. Start now and use them with wisdom. We count on each and every one of you to make sure our communities help write the next chapter of this story. This rapid change is not as unfamiliar as it may sound. My first understanding of AI came from using a calculator for the first time in grade school. We did not call it AI, but it was a tool that helped me work through mathematical equations hours more efficiently.

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Photo: iStockphoto / NNPA

For generations, the Black church has stood strong in our communities through every historical change this country has experienced. During the civil rights movement and in recent times, faith leaders have helped uplift Black sanctuaries to register voters, keep food pantries open for people in need, and sit with families in hospital rooms in their most desperate moments. When our people faced new trials, they could always look to our faith leaders and the church to lean in to help us be included in these transformative changes.

Artificial intelligence is the latest revolutionary change to impact our society, and much like other transformations before us, underserved communities often get left behind.

I was recently featured in a report entitled “Faith, Community & AI” and it found that people send ChatGPT more than 70 million messages a week about religion. Nearly 22 million involve studying sacred texts, and 16 million ask about religious practices and holy days. Our members make up part of those numbers. They bring questions of faith to these tools every day.

Pastors have noticed, and according to a September 2025 Lifeway Research survey of 1,003 Protestant pastors, 42 percent said they use or experiment with AI in ministry. I count myself among them.

I write my sermons by hand, through prayer and study. When I finish a draft, I ask ChatGPT this question: “Where might this sermon become unclear or difficult to follow for someone early in their walk of faith?” It shows me gaps in my preparation, like where I incorrectly assumed everyone would know the context of who the Pharisees were. Then, change comes from my own pen, not the robot. The tool helps me reach the person in the back pew while the message still comes from me.

If I could have my wish, our whole community would take a similar posture. We must use these tools, understand them, and most importantly be present to help shape them if we want to be included in the coming change.

I implore my fellow faith leaders to use these tools. Start now and use them with wisdom. We count on each and every one of you to make sure our communities help write the next chapter of this story. This rapid change is not as unfamiliar as it may sound. My first understanding of AI came from using a calculator for the first time in grade school. We did not call it AI, but it was a tool that helped me work through mathematical equations hours more efficiently.

It starts with training; there is no involvement without understanding. Free AI trainings have begun in our churches and community centers across the nation. Every faith leader should sign up and, when possible, encourage members of your congregations to join you. By learning how to use AI, we can better understand what it can do, make up our own minds about its impact, and have a say in how it shapes our communities.”

Next, we must be at the tables where the builders of these tools make decisions. Presence is the first step toward understanding, and that gap is only bridged through a coordinated effort. How can any tool serve a community well if that community is not part of the conversation? Our traditions, needs, and concerns must be accounted for, and Black faith leaders are already making that happen. OpenAI’s recent Faith report states plainly that AI should never become an arbiter of religious truth. I fully intend to hold the company to its word, and the most effective way I can do that is from inside.

I will close with this––we must diligently protect what only the church can give. A believer in Seoul, Korea quoted in the report warned, “if you pour every struggle into a private chat, your pastor and your friends may never learn you need help.” A chatbot will not sit with a grieving family or pray with you at two in the morning. As we adopt this technology, it is up to us to ensure it keeps people connected to each other and to their church.

Rev. Dr. Adolphus Lacey is senior pastor of Bethany Baptist Church in Brooklyn, New York.



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Black History

OP-ED: The Black Church Writes AI’s Next Chapter

BLACKPRESSUSA NEWSWIRE — I implore my fellow faith leaders to use these tools. Start now and use them with wisdom. We count on each and every one of you to make sure our communities help write the next chapter of this story. This rapid change is not as unfamiliar as it may sound. My first understanding of AI came from using a calculator for the first time in grade school. We did not call it AI, but it was a tool that helped me work through mathematical equations hours more efficiently.

Published

on

Photo: iStockphoto / NNPA

For generations, the Black church has stood strong in our communities through every historical change this country has experienced. During the civil rights movement and in recent times, faith leaders have helped uplift Black sanctuaries to register voters, keep food pantries open for people in need, and sit with families in hospital rooms in their most desperate moments. When our people faced new trials, they could always look to our faith leaders and the church to lean in to help us be included in these transformative changes.

Artificial intelligence is the latest revolutionary change to impact our society, and much like other transformations before us, underserved communities often get left behind.

I was recently featured in a report entitled “Faith, Community & AI” and it found that people send ChatGPT more than 70 million messages a week about religion. Nearly 22 million involve studying sacred texts, and 16 million ask about religious practices and holy days. Our members make up part of those numbers. They bring questions of faith to these tools every day.

Pastors have noticed, and according to a September 2025 Lifeway Research survey of 1,003 Protestant pastors, 42 percent said they use or experiment with AI in ministry. I count myself among them.

I write my sermons by hand, through prayer and study. When I finish a draft, I ask ChatGPT this question: “Where might this sermon become unclear or difficult to follow for someone early in their walk of faith?” It shows me gaps in my preparation, like where I incorrectly assumed everyone would know the context of who the Pharisees were. Then, change comes from my own pen, not the robot. The tool helps me reach the person in the back pew while the message still comes from me.

If I could have my wish, our whole community would take a similar posture. We must use these tools, understand them, and most importantly be present to help shape them if we want to be included in the coming change.

I implore my fellow faith leaders to use these tools. Start now and use them with wisdom. We count on each and every one of you to make sure our communities help write the next chapter of this story. This rapid change is not as unfamiliar as it may sound. My first understanding of AI came from using a calculator for the first time in grade school. We did not call it AI, but it was a tool that helped me work through mathematical equations hours more efficiently.

It starts with training; there is no involvement without understanding. Free AI trainings have begun in our churches and community centers across the nation. Every faith leader should sign up and, when possible, encourage members of your congregations to join you. By learning how to use AI, we can better understand what it can do, make up our own minds about its impact, and have a say in how it shapes our communities.”

Next, we must be at the tables where the builders of these tools make decisions. Presence is the first step toward understanding, and that gap is only bridged through a coordinated effort. How can any tool serve a community well if that community is not part of the conversation? Our traditions, needs, and concerns must be accounted for, and Black faith leaders are already making that happen. OpenAI’s recent Faith report states plainly that AI should never become an arbiter of religious truth. I fully intend to hold the company to its word, and the most effective way I can do that is from inside.

I will close with this––we must diligently protect what only the church can give. A believer in Seoul, Korea quoted in the report warned, “if you pour every struggle into a private chat, your pastor and your friends may never learn you need help.” A chatbot will not sit with a grieving family or pray with you at two in the morning. As we adopt this technology, it is up to us to ensure it keeps people connected to each other and to their church.

Rev. Dr. Adolphus Lacey is senior pastor of Bethany Baptist Church in Brooklyn, New York.

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