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Facebook’s “We the Culture” Panel Discusses Black Portrayals in Mainstream News

The increase in Black representation in the news media was discussed when the topic turned to controversy surrounding Rachel Nichols, an NBA sportscaster on ESPN. In a July 2020 leaked recording, she appeared to be uncomfortable sharing hosting duties with Maria Taylor, another ESPN personality who is African American. In the recording, Nichols, who is white, suggested Taylor had been promoted because she is Black.

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A 2019 Pew Research Center analysis revealed that Black media professionals only make up 7% of newsroom staffers nationally.

By McKenzie Jackson, California Black Media

When Erica Cobb, co-host of the Daily Blast Live, first stepped into the world of mainstream news over two decades ago, she overheard a conversation in which an industry person considered Cobb the perfect minority for a particular role because, although she is Black, to them she “didn’t come across like a Black person” based on stereotypes in their head.

“Those convos now are few and far between because we have more seats at the table,” said Cobb, who is also a podcaster with a background in radio. She was referring to the growing numbers of Black faces appearing regularly in the news media. “The pipeline has opened for more people of color.”

However, Cobb said, the news industry still needs more African Americans.

Independent journalist Georgia Fort, the founder of BLCK Press, said the lack of Black professionals in newsrooms across the U.S. contributes to African Americans being portrayed in a negative way.

“The media industry since its inception has capitalized on exploiting our stories and disproportionately portraying us in a negative light,” said Cobb, who identifies as biracial.

“You can go back to blackface; even modern-day newscasts are saturated with Black mug shots,” she said.

The current state of Black representation in the mainstream media was the subject of a recent online discussion hosted by Facebook’s “We The Culture,” a content initiative created and managed by a team of Black Facebook employees focused on amplifying content from Black creators.

The social networking giant launched the platform in February with an inaugural class of over 120 creators specializing in news and social media content.

Cobb and Fort were panelists on We The Culture’s video chat on how Blacks are depicted in mainstream media.

The third panelist was Zyahna Bryant, a student activist, community organizer, and online content creator who is known for spearheading the movement to take down a statue of Confederate Gen. Robert E. Lee in in Charlottesville, Va.

The 53-minute discussion was moderated by Rushadd Hayard, a freelance web producer.

The quartet’s webcast happened a year after the murder of George Floyd, an African American man who died after Derek Chauvin, a white former Minneapolis police officer kneeled on his neck for nearly nine minutes.

Video of Floyd’s death shined a light on the aggressive tactics law enforcement officers sometimes employ when engaging Black Americans. The horror of his violent murder sparked national conversations on racial inequity, motivating many businesses and organizations in the U.S. to support African American causes and take steps to increase diversity, equity and inclusion in their organizations.

The increase in Black representation in the news media was discussed when the topic turned to controversy surrounding Rachel Nichols, an NBA sportscaster on ESPN. In a July 2020 leaked recording, she appeared to be uncomfortable sharing hosting duties with Maria Taylor, another ESPN personality who is African American.

In the recording, Nichols, who is white, suggested Taylor had been promoted because she is Black.

“A privileged woman like Nichols,” Fort said, “refusing to support — or even accept — the advancement of a person from a disenfranchised community like Taylor is a problem.”

“You have people like Rachel, she wants something to be done as long as it doesn’t require her to make a sacrifice,” Fort continued. “In order for our nation to be more equitable, it is going to require all the Rachels to step aside and make space. Performative ally-ship is the best way I can describe her.”

Cobb noted that Nichols, who has since been pulled from appearing on the sporting network but continues to be paid, put herself in the forefront of a perception in the industry that ESPN had a diversity issue.

Bryant said media groups’ desires to increase the number of Blacks as employees are empty gestures if they don’t come with institutional change.

“I noticed we needed more Black voices after the George Floyd incident,” she said. “After the entire summer of organizing and moving into the election cycle, I felt that there was a disconnect. Not just with white people talking about Black issues, but the media altogether not having their ear to the ground.”

Hayard cited a 2019 Pew Research Center analysis that revealed that Black media professionals only make up 7% of newsroom staffers nationally.

Cobb said she first realized more Black representation was needed in the media when former President Barack Obama, began his initial run for the country’s highest office and a controversy ignited around him attending the church of controversial pastor Rev. Jeremiah Wright.

“I was the only one speaking out in defense of Obama,” she said. “I remember my co-host turning off my mic and people calling in saying I was racist. I left in the middle of the show. A Black reporter from the Chicago Tribune called me and first asked if I was OK and secondly, what happened and how it went down, and if I thought it was racist.”

The same realization came to Fort when she was assigned to cover the shooting of a Black man by a police officer for a news station. She was directed to pull up the criminal history of the man, but Fort also investigated the officer and found he had a litany of complaints against him, including racial-profiling ones.

“This was omitted from the five o’clock news because my white superiors didn’t feel it was relevant to the story,” she said. “I found myself being characterized in the newsroom as the angry Black woman.”

Cobb said for more African Americans to be present in front of news cameras, more Blacks need to be in positions of power behind the camera, beyond just the editor and producer roles.

Fort said a change in culture could also be helpful.

“The industry standard is AP-Style English and a certain image,” she said. “Not all Black people or people of color use AP English as their natural dialect, and we need to stop expecting people to conform to that. Allow people to be their authentic selves. Why are we saying we want diversity, but we want people to conform? To me that’s not diversity.”

When Bryant began her drive to get the Confederate statue removed, a Black reporter interviewed her. She said talking with a person from the same race, from possibly a similar background, and who was empathetic helped the interview go smoother

“I’m looking forward to seeing more journalists with their Blackness on display,” Bryant said.

Activism

Friendship Christian Center Provides Tests, Vaccines to Thousands

FCCC has served thousands with lines forming an hour-and-a-half before opening to get tested and vaccinated with one of the three vaccines, boosters, and vaccines for children. Agee said it has been going at this pace for over a month, with the new Omicron variant surging.

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A lone forms outside the Friendship Christian Center on a recent, rainy cold day in Oakland. Photo courtesy of FCCC.
A lone forms outside the Friendship Christian Center on a recent, rainy cold day in Oakland. Photo courtesy of FCCC.

Friendship Christian Center Church (FCCC), pastored by Dr. Gerald Agee, is located at 1904 Adeline St. and is one of the dozens of Black churches across the state of California, who, in conjunction with the California Health Agencies and California Black Media, has stood on the front line, with the Black Press for over a year providing COVID-19 testing and vaccinations to minority communities.

FCCC has served thousands with lines forming an hour-and-a-half before opening to get tested and vaccinated with one of the three vaccines, boosters, and vaccines for children. Agee said it has been going at this pace for over a month, with the new Omicron variant surging.

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Activism

COMMENTARY: After Jan. 6, An MLK Day Deadline for Voting Rights and Democracy

This is a dangerous thing that goes beyond mere policy matters. First the Cruzes fall in line. Then the people. Republicans are not shy about what’s next. They want to own our democracy. And they’re willing to get it by going state by state to limit our voting rights and take away our votes.

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Emil Guillermo is a journalist and commentator. Listen to his show on YouTube, Facebook, or Twitter @emilamok at 2pm Pacific M-F. Or on www.amok.com
Emil Guillermo is a journalist and commentator. Listen to his show on YouTube, Facebook, or Twitter @emilamok at 2pm Pacific M-F. Or on www.amok.com

By Emil Guillermo

We all know the images of Jan. 6, 2021. Lawless rioters ransacking the Capitol. Police being tortured and beaten. Members of Congress hiding in fear in the House gallery. The gallows and a noose meant for former Vice President Mike Pence.

We all saw the video images one year after and astonishingly they did nothing to pull our nation together.

Nothing.

They simply confirmed the only thing everyone can agree on.

Our democracy’s in trouble. Real trouble.

We already sensed that after the Civil Rights battles of the 1960s such things as race, policing, and income inequality are still major issues in 2022.

But we’ve got trouble in a different key.

C Major. No sharps or flats. This trouble goes right to the core of our democracy. They’re coming after your vote.

That is, after all, what the Jan. 6 rioters were attempting when they tried to stop the certification of the election.

But now the GOP politicians who may have been behind the Jan. 6 rioters all along, are going legit.

The majority of Republicans, notably California’s Kevin McCarthy, continue to sing the fictional tune “The 2016 Election Was Stolen.”

As if in a song battle, the Democrats counter with the loud truth, “The Election Was Fair. Trump Lost.”

But enough people keep singing the lie as if it’s their battle hymn.

And now they are looking for the ultimate control of any election. Legally. In plain view.

Republicans are taking over or running for top election official posts in key states. State legislatures are proposing laws to limit absentee ballots, mail-in voting and other conveniences. They are putting up obstacles to make voting harder with the hopes of suppressing your vote.

This is why Biden spoke in Georgia this week, saying “I will not yield, I will not flinch in protecting voting rights.”

Let’s hope he’s serious, starting with new voting rights legislation to make election days federal holidays and require federal approval of any state and local election changes.

It may take changing the filibuster law to make sure Republicans can’t block any Democratic reforms, but it must be done. And done now.

That’s why even the family of Martin Luther King Jr. is calling for “no celebration” of MLK Day without the passage of voting rights legislation.

This is how Democrats are talking to Biden.

The Republicans’ post-Jan.6 strategy is simply Orwellian. Where truth and lies are indistinguishable. And Republicans loyal to Trump are dead set on forcing their lies on everyone.

Witness Sen. Ted Cruz last week caught in a moment of truth calling the Jan. 6 rioters “domestic terrorists.” But how quickly he recanted when called on the carpet by Fox’s Tucker Carlson, the Trump Confessor, for all the Republican congregants to see.

Like a loyal Trumper, Cruz knelt, confessed, and did his penance.

It used to be called hypocrisy. Now it’s just called Modern Day Republicanism.

This is a dangerous thing that goes beyond mere policy matters. First the Cruzes fall in line. Then the people. Republicans are not shy about what’s next. They want to own our democracy. And they’re willing to get it by going state by state to limit our voting rights and take away our votes.

That’s even worse than the Jan. 6 rioters’ wildest dreams.

Emil Guillermo is a journalist and commentator. Listen to his show on YouTube, Facebook, or Twitter @emilamok at 2pm Pacific M-F. Or on www.amok.com

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El Cerrito Hosts 33rd Annual Rev. Dr. Martin Luther King, Jr. Parade and Rally

The celebration is sponsored by its founders, St. Peter CME Church and the El Cerrito Branch of the NAACP, as well as the Human Relations Commission, and the West Contra Costa County Unified School District.

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“Keeping the Dream Alive - Embracing Our New Normals with Faith, Family, and Community,” is the theme for this year’s celebration.
“Keeping the Dream Alive - Embracing Our New Normals with Faith, Family, and Community,” is the theme for this year’s celebration.

By Clifford L. Williams

The City of El Cerrito invites all of its residents and surrounding cities in the Bay Area to join in its 33rd Annual Community Celebration honoring the life and legacy of Dr. Martin Luther King Jr., on Monday, Jan. 17, 2022.

“Keeping the Dream Alive – Embracing Our New Normals with Faith, Family, and Community,” is the theme for this year’s celebration.

The celebration is sponsored by its founders, St. Peter CME Church and the El Cerrito Branch of the NAACP, as well as the Human Relations Commission, and the West Contra Costa County Unified School District.

Event chairperson, Patricia Durham said “this peaceful protest began in 1989 on the back streets of El Cerrito because of the City’s refusal to acknowledge King’s birthday as a federal holiday.

“Members of St. Peter Christian Methodist Episcopal Church (CME), the City’s only African-American church, and the El Cerrito Branch of the NAACP, in true Dr. King style, took to the streets. The City eventually came around and acknowledged the peaceful and powerful works of Dr. King.”

Durham added, “El Cerrito’s birthday celebration of MLK is one of the longest-standing parades and rallies in the Bay Area.”

Because of the global pandemic, this is the second year the city will have a car parade because of COVID-19 protocols. Participants will meet at 9 a.m. at the El Cerrito Del Norte BART station (in the parking lot of Key Boulevard & Knott Avenue). At 10 a.m., the parade will caravan down San Pablo Avenue to the El Cerrito Plaza BART station and at 11 a.m., the rally will begin. To ensure everyone enjoys the parade safely, all CDC guidelines will be enforced. Masks and social distancing are required.

“Keeping the dream alive even during a pandemic is a necessity,” said Durham. “We are fighting for our democracy and if the pandemic has taught us anything, it’s taught us that we need each other to embrace our new normals of survival.”

“The City is expecting more than 100 cars, so we encourage everyone to decorate your vehicles so that yours stands out the best,” noted Durham. “Entertainment will be provided by the Japanese American Citizen League, The Black Cowboy Association, Ujima Lodge #35, the Mardi Gras Gumbo Band, Mighty High Drill Team, Smooth Illusions Band, and El Cerrito’s Poet Laureate, Ms. Eevelyn Janean Mitchell, among other talents.”

The MC of this illustrious event will be Jeffery Wright, president of the El Cerrito Chamber of Commerce. The event’s keynote speaker is Diana Becton, the first female African American to be elected District Attorney in the history of Contra Costa County.

For more information, contact Patricia Durham at (510) 234-2518.

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