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More Than Cloth : The Avi8ted Mindset of Charlton Woodyard II

WASHINGTON INFORMER — Growing up in Washington, D.C. in the ’90s wasn’t easy. With the influence of drugs and crime, one could easily find themselves on the wrong path. Charlton Woodyard II’s parents had a different idea that included private schools, martial arts, and a strict home environment that allowed him the space to fulfill his own destiny. He attributes these circumstances to what he now describes as an aviated mindset. He is sharing his philosophy with the world through his company, Avi8ted Holdings. They recently launched a clothing line, Avi8ted Thoughts, which promotes positive thinking and the idea that you can achieve beyond your wildest dreams.

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Lafayette Barnes IV

Growing up in Washington, D.C. in the ’90s wasn’t easy. With the influence of drugs and crime, one could easily find themselves on the wrong path. Charlton Woodyard II’s parents had a different idea that included private schools, martial arts, and a strict home environment that allowed him the space to fulfill his own destiny. He attributes these circumstances to what he now describes as an aviated mindset. He is sharing his philosophy with the world through his company, Avi8ted Holdings. They recently launched a clothing line, Avi8ted Thoughts, which promotes positive thinking and the idea that you can achieve beyond your wildest dreams.

A purebred Washingtonian, Charlton Woodyard II was born in Southeast Washington, DC at Washington Hospital Center in 1987. While in elementary school, his family moved to K St. Northwest where crippling poverty was flagrant. Despite the conditions, having a grandfather who worked for NASA at Goddard, he was inspired to achieve in education. He was also inspired by martial arts, which at times got him in a bit of trouble at school. His teachers recommended that he take an aptitude test, which resulted in his parents sending him to Georgetown Day School (GDS) where he attended throughout the rest of his secondary education. His classmates included kids of Fortune 500 company CEOs and congressmen, which exposed him to a new lifestyle that he embraced.

As a student of martial arts, he enjoyed the practical and personal aspects and was inspired by Bruce Lee. His father signed his brother and him up for Tae Kwon Do and cultivated a competitive environment around physical fitness. His teacher, Sherman Spinks, who is a legend in the taekwondo community, developed the mental fortitude within him to understand the meaning of hard work. As Junior Olympics champions, he learned to push himself to do things he wasn’t aware he had the ability to do.

What is Avi8ted?

Avi8ted Thoughts, as a business and lifestyle company, is a subsidiary of Avi8ted Holdings, an impact investment and business development company. The goal of Avi8ted Holdings is to develop an ecosystem that provides resources where ideas can thrive. The first business is Avi8ted Thoughts, a clothing company.

According to Charlton, Avi8ted is grounded in the concept of the law of attraction.

“An Avi8ted thought is one that is pure and positive, necessary and eternal,” he says.

Charlton would prefer to ask, what does it mean to you? He describes is as a “divine dream or purpose”, which shouldn’t be boxed in as it is very personal to each individual. He was able to ask artist and celebrity Jaden Smith about what an Avi8ted Thought meant to him. He answered that it’s a mission to provide a better human experience.

Charlton understands that this concept is a big leap. He doesn’t want to inundate people with such a large burden of responsibility. “Making the world a better place doesn’t happen in one day”, he said. He wants people to understand that they first can make their personal world a better place by understanding the constructs that exist and how they interact with them.

“Avi8ted Thoughts, the clothing brand serves as the uniform we can all point to as the way to connect”, said Charlton.

He recently released his first line with the “Follow the Sun” capsule collection. In his words, “the sun, both literally and metaphorically, is something you would want to follow considering it is the thing that gives us life on earth. But also it means to follow your light, follow the things that help you to grow.”

In 2018 he participated in the Remote Year program which allowed him to travel and study in various countries for months at a time and learn about global entrepreneurship. He visited Vietnam, Thailand, Japan, and Malaysia where he formed relationships that changed his thought process. He met two friends in Japan who introduced him to augmented reality which he included in his production process and can be seen in his “Follow the Sun” capsule.

Most recently, Avi8ted Thoughts has been able to partner with 202Creates as a resident of their creative entrepreneurship program headed by D.C. Mayor Muriel Bowser. With the added workspace and resources they’ve received a lot of help building the infrastructure. With almost a decade of planning, studying, networking, and grinding he’s finally seeing his vision come to fruition.

Meanwhile, Washington, D.C. has also become one of the most physically fit cities in America. The Avi8ted Thoughts brand represents a lot of that idea.

“Wellness is a huge part of the brand”, said Charlton.

The influence of martial arts has been maintained throughout his brand. He believes that hard work is what it will take to get us ahead. Charlton cited how the ancient pyramids in Egypt were built with the mindset that people can achieve things greater than they know. He wants to project those ideals with his brand.

“You have to master yourself and find your inner rhythm before you’re able to affect the world,” said Charlton.

Charlton credits his team with putting a strong plan in place that he believes will create a lasting impression. Although the price-point is more expensive then most he believes that once people understand the mission behind the brand there will be a lot of support. The Avi8ted team reaches from D.C. to Los Angeles, CA., Atlanta, GA., and even Japan. “In a start-up, everyone is responsible for everything,” said Charlton. “These are a group of people who have “Avi8ted” themselves for this time….for us it was always about longevity”. His team helps to reel in his ambitious dreams and work to make them possible.

Currently the “Follow the Sun” capsule collection is being released in phases with the first being the “Sunrise” tee in AM (white) and PM (black). The collection debuted at their launch event on June 29 at Beyond Studios. More pop-ups are planned that will feature socks, button-ups, and shorts, all featuring the AR technology and pure and positive energy. To find out more about Avi8ted Thoughts visit www.avi8tedthoughts.com.

This post originally appeared in The Washington Informer.

Bay Area

Mayor Breed Proposes Waiving City Fees for Night Markets, Block Parties, Farmers’ Markets, Other Outdoor Community Events

Mayor London N. Breed introduced legislation on April 26 to encourage and expand outdoor community events. The first will waive City fees for certain events, making them less costly to produce. The second will simplify the health permitting for special event food vendors through the creation of an annual permit. Both pieces of legislation are part of the Mayor’s broader initiative to bring vibrancy and entertainment to San Francisco’s public right of ways and spaces.

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Outdoor community events are integral to San Francisco’s vibrant culture and sense of community. iStock image.
Outdoor community events are integral to San Francisco’s vibrant culture and sense of community. iStock image.

Mayor’s Press Office

Mayor London N. Breed introduced legislation on April 26 to encourage and expand outdoor community events.

The first will waive City fees for certain events, making them less costly to produce. The second will simplify the health permitting for special event food vendors through the creation of an annual permit. Both pieces of legislation are part of the Mayor’s broader initiative to bring vibrancy and entertainment to San Francisco’s public right of ways and spaces.

Outdoor community events are integral to San Francisco’s vibrant culture and sense of community. These events include night markets, neighborhood block parties and farmers markets, and bolster the City’s economy by supporting local businesses and attracting tourists eager to experience San Francisco’s unique charm and food scene.

They offer residents, workers and visitors, opportunities to engage with local artists, musicians, and food vendors while enjoying the San Francisco’s stunning outdoor spaces and commercial corridors.

The legislation will allow for more and new community gatherings and for local food vendors to benefit from the City’s revitalization.

“San Francisco is alive when our streets are filled with festivals, markets, and community events,” said Breed. “As a city we can cut fees and streamline rules so our communities can bring joy and excitement into our streets and help revitalize San Francisco.”

Fee Waiver Legislation

The events that can take advantage of the new fee waivers are those that are free and open to the public, occupy three or fewer city blocks, take place between 8 a.m. and 10 p.m., and have the appropriate permitting from the ISCOTT and the Entertainment Commission.

The applicant must be a San Francisco based non-profit, small business, Community Benefit District, Business Improvement District, or a neighborhood or merchant association. Fees eligible for waiver include any application, permit, and inspection/staffing fees from San Francisco Municipal Transportation Agency, Department of Public Health, Fire Department, Entertainment Commission, and Police Department.

Currently, it can cost roughly anywhere between $500-$10,000 to obtain permits for organized events or fairs, depending on its size and scope. Organizations and businesses are limited to a maximum of 12 events in one calendar year for which they can receive these fee waivers.

Food Vendor Streamlining Legislation

The second piece of legislation introduced will help special event food vendors easily participate in multiple events throughout the year with a new, cost-effective annual food permit. Food vendors who participate in multiple events at multiple locations throughout the year will no longer need to obtain a separate permit for each event. Instead, special event food vendors will be able to apply and pay for a single annual permit all at once.

“Many successful food businesses either begin as pop-up vendors or participate in special events to grow their business,” says Katy Tang, Director of the Office of Small Business. “Giving them the option for an annual special event food permit saves them time and money.”

Currently, food vendors are required to get a Temporary Food Facility (TFF) permit from the Department of Public Health (DPH) in order to participate in a special event, among permits from other departments.

Currently, each special event requires a new permit from DPH ranging from $124-$244, depending on the type of food being prepared and sold. Last year, DPH issued over 1,500 individual TFF permits. With the new annual permit, food vendors selling at more than four to six events each year will benefit from hundreds of dollars in savings and time saved from fewer bureaucratic processes.

“This legislation is a step in the right direction to make it easier for food vendors like me to participate in citywide events,” said Dontaye Ball, owner of Gumbo Social. “It saves on time, money and makes it more effective. It also creates a level of equity.”

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Bay Area

Faces Around the Bay: Sidney Carey

Sidney Carey was born in Dallas, Texas. He moved with his family to West Oakland as a baby. His sister is deceased; one brother lives in Oakland. Carey was the Choir Director at Trinity Missionary Baptist Church for 18 years.

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Courtesy of Sidney Lane.
Courtesy of Sidney Lane.

By Barbara Fluhrer

Sidney Carey was born in Dallas, Texas. He moved with his family to West Oakland as a baby. His sister is deceased; one brother lives in Oakland.

Carey was the Choir Director at Trinity Missionary Baptist Church for 18 years.

He graduated from McClymonds High with a scholarship in cosmetology and was the first African American to complete a nine-month course at the first Black Beauty School in Oakland: Charm Beauty College.

He earned his License, and then attended U.C., earning a secondary teaching credential. With his Instructors License, he went on to teach at Laney College, San Mateo College, Skyline and Universal Beauty College in Pinole, among others.

Carey was the first African American hair stylist at Joseph and I. Magnin department store in Oakland and in San Francisco, where he managed the hair stylist department, Shear Heaven.

In 2009, he quit teaching and was diagnosed with Congestive Heart Failure.  He was 60 and “too old for a heart transplant”.  His doctors at California Pacific Medical Center (CPMC) went to court and fought successfully for his right to receive a transplant.  One day, he received a call from CPMC, “Be here in one hour.”  He underwent a transplant with a heart from a 25-year- old man in Vienna, Austria

Two years later, Carey resumed teaching at Laney College, finally retiring in 2012.

Now, he’s slowed down and comfortable in a Senior Residence in Berkeley, but still manages to fit his 6/4” frame in his 2002 Toyota and drive to family gatherings in Oakland and San Leandro and an occasional Four Seasons Arts concert.

He does his own shopping and cooking and uses Para Transit to keep constant doctor appointments while keeping up with anti-rejection meds. He often travels with doctors as a model of a successful heart-transplant plant recipient: 14 years.

Carey says, “I’m blessed” and, to the youth, “Don’t give up on your dreams!”

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Business

Maximizing Your Bank Branch Experience

In a world of online tools that let you make banking transactions with the touch of a button, the idea of visiting a branch might seem unnecessary. However, if you haven’t visited your local branch recently, you might be surprised by what it has to offer. Your branch is much more than a place to deposit and withdraw money – it can offer the opportunity to build valuable relationships with people who can help you achieve financial independence.

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Diedra Porché, National Head of Community Banking, JPMorgan Case & Co.
Diedra Porché, National Head of Community Banking, JPMorgan Case & Co.

Sponsored by JPMorgan Chase & Co.

In a world of online tools that let you make banking transactions with the touch of a button, the idea of visiting a branch might seem unnecessary.

However, if you haven’t visited your local branch recently, you might be surprised by what it has to offer. Your branch is much more than a place to deposit and withdraw money – it can offer the opportunity to build valuable relationships with people who can help you achieve financial independence.

Diedra Porché, Head of Community and Business Development at Chase, talks about how the bank model has evolved to maximize the branch experience for customers; how connecting with your local branch team can help you think differently about money and investing for your future.

How can a customer feel connected to a bank branch?

I love that question because we ask ourselves the same thing every day. Being part of the community means meeting with local leaders to find out what they need from us and then designing our branches around that. For example, at some of our community branches we have what we call a living room where we can host financial workshops, small business pop-up shops or nonprofit organization meetings. We also hire locally. You feel much more connected talking about financial aspirations with people from your community who went to the same high school, place of worship or maybe frequented the same recreation center down the street when they grew up.

How can I build a relationship with my bank?  

Customers should feel comfortable sharing their goals, needs and wants with their banker. Also, it helps to remember the Community Manager is there to help solve your finance challenges and build a roadmap for success. You might have a short-term or long-term goal to open a business, build your credit, become debt-free, buy a home, or save for retirement, and our community team can help. At Chase, we strive to make dreams possible for everyone, everywhere, every day. Your financial future starts with building those relationships.

How can customers change negative perceptions they have about managing their money?

Far too often, customers are intimidated when they visit a bank. Our goal is to demystify banking and money myths empowering people to make the right decisions. For example, a big myth is assuming you need a lot of money to have a bank account. You don’t! Another myth is you need to carry a balance on your credit card to build credit — actively using your credit card can demonstrate that you can use credit responsibly but carrying a balance won’t necessarily improve your credit score. Finally, understanding mobile and online banking safety is key. There are so many safeguards and protections in place to guard your personal information and funds.

What’s an easy step one can take to shift their financial behavior right now?

Cultivating self-awareness is a good first step. Start by taking inventory of your spending. Be honest with yourself about what you need and what you want. Too often, people confuse the two, which leads to bad decisions. Rent is something you need to pay. An extra pair of shoes is something you may want but before you buy them ask yourself if that’s the best use of your hard-earned money. Too often, our beliefs and our fears shape our financial realities. If any of those beliefs are limiting your financial behavior, it’s important to question and examine them, and then decide you’re open to learning something different.

What’s one perception about banking that you’d like to change?

I think folks are surprised there are so many resources available and accessible both at our branches and online, it’s always a good idea to visit a nearby branch and speak to a Community Manager or banker. Outside of what we offer in-branch, our teams also work with local neighborhood partners who provide a variety of services to support the community, businesses and residents. I received a unique piece of feedback from an employee who started with the bank and had lived in the same community his whole life. When he visited his local community branch, he said, “Diedra, when I walked in, I felt dignified.” Every time I recount that story, it warms my heart because that’s what we want — we want our centers to belong to the community.

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