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Community Leaders Plan $100 Million Investment in East Oakland

A new philanthropic partnership is kicking off a $100 million plan to invest $100 million to enhance the quality of life in a 40-by-40 block area of East Oakland. Rise East is a collective impact initiative that grew out of a community-led vision to develop a Black Cultural Zone in East Oakland almost 10 years ago.

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Rise East is a joint effort between the 40x40 Council and Oakland Thrives, which is a network composed of resident leaders, major employers, and representatives of large public agencies, including the City of Oakland and Oakland Unified School District.
Rise East is a joint effort between the 40x40 Council and Oakland Thrives, which is a network composed of resident leaders, major employers, and representatives of large public agencies, including the City of Oakland and Oakland Unified School District.

By Post Staff

A new philanthropic partnership is kicking off a $100 million plan to invest $100 million to enhance the quality of life in a 40-by-40 block area of East Oakland.

Rise East is a collective impact initiative that grew out of a community-led vision to develop a Black Cultural Zone in East Oakland almost 10 years ago.

The effort is led by community members who were born and raised in East Oakland and is designed to keep Black families in the area and lead to the return of families who were displaced due to economic barriers and systemic disinvestment.

This privately funded initiative will focus on an East Oakland community known as the “40×40,” which runs from Seminary Avenue to the Oakland-San Leandro border and from MacArthur Boulevard to the Bay. This area is home to the largest concentration of Black residents (over 30,000) who remain in Oakland flatland neighborhoods today.

“As young people raised in the area and now serving as leaders, our vision is for a robust and vibrant renaissance in legacy Black communities; vibrant, thriving Black arts, cultural, and commercial areas in a thriving economy and ecosystem powered by collective efforts that assures our inalienable human right to love, health, wellness, belonging, power, safety, and self-determination,” said Carolyn (CJ) Johnson, CEO of the Black Cultural Zone and member of the 40×40 Council, speaking at a press conference Thursday announcing the initiative.

Rise East is a joint effort between the 40×40 Council and Oakland Thrives, which is a network composed of resident leaders, major employers, and representatives of large public agencies, including the City of Oakland and Oakland Unified School District.

“Kaiser Permanente is a proud co-founding member of Oakland Thrives, whose goal is to make Oakland the healthiest city in the nation. We are honored to support the transformational work of Rise East, which will help us realize this shared vision,” said Colin Lacon, East Bay Public Affairs director, Kaiser Permanente Northern California.

Oakland Thrives is working to raise $50 million in local funding, which will be matched by national philanthropic organization Blue Meridian Partners for a total of $100 million in new investment for East Oakland.

Rise East strategies will be implemented over 10 years, beginning in 2024, and fundraising will continue as the work unfolds. More information can be found at www.riseeast.org.

“I applaud the East Oakland community leaders and everyone that has been working tirelessly toward the Rise East initiative and securing this investment in East Oakland,” said Mayor Sheng Thao in a press statement.

“My Administration is committed to working in partnership with this coalition to ensure the resources needed for the health and vitality of our East Oakland residents are provided to address historic inequities and ensure current residents continue to call this community their home,” she said.

Rise East is guided by a 10-Year Plan, which includes a five-part strategy to improve schools, boost economic opportunity, and improve health and wellbeing at the individual, household, neighborhood, and systemic level.

“More than 400 residents contributed their ideas to the plan,” said Oakland Thrives CEO Melanie Moore. “Data on the particular challenges facing East Oakland’s Black community ultimately led participants to make the decision to focus on Black children and families in the 40×40 area as the starting place for this effort.”

Speakers at the press conference at the East Oakland Youth Development Center included East Oakland residents, members of the 40×40 Council, Mayor Sheng Thao, OUSD Superintendent Dr. Kyla Johnson-Trammell, and representatives from Oakland Thrives and Kaiser Permanente.

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Activism

Oakland Post: Week of February 5 – 11, 2025

The printed Weekly Edition of the Oakland Post: Week of February 5 – 11, 2025

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OP-ED: Like Physicians, U.S. Health Institutions Must ‘First, Do No Harm’

Coupled with their lack of government and healthcare-related experience, we are concerned these nominees will significantly undermine public health, increase the number of uninsured people, worsen health outcomes, and exacerbate health disparities. Physicians observe Hippocrates’ maxim to “First Do No Harm,”, and we urge Trump administration officials to do the same. It is critical that the leadership of HHS and its agencies make decisions based on facts, evidence, and science. Misinformation and disinformation must not guide policymaking decisions and undermine evidence-based public health strategies. Spreading these falsehoods also erodes trust in our public institutions.

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Albert L. Brooks MD. Courtesy photo.
Albert L. Brooks MD. Courtesy photo.

By Albert L. Brooks MD
Special to The Post

Presidential administrations significantly impact the health and wellbeing of our patients and communities.

Through the Department of Health and Human Services (HHS) and the agencies within it, such as the Centers for Medicare & Medicaid Services and the National Institutes of Health, this new administration will decide how financial resources are allocated, dictate the focus of federal research, and determine how our public health care insurance systems are managed, including the Affordable Care Act (ACA), the Children’s Health Insurance Program, the Vaccines for Children program, Medicare, and Medicaid.

The decisions made over the next four years will impact all Americans but will be felt more acutely by those most underserved and vulnerable.

As physicians, we are greatly concerned by the nominations announced by President Trump to critical healthcare related positions. Many of their previous statements and positions are rooted in misinformation.

Coupled with their lack of government and healthcare-related experience, we are concerned these nominees will significantly undermine public health, increase the number of uninsured people, worsen health outcomes, and exacerbate health disparities. Physicians observe Hippocrates’ maxim to “First Do No Harm,”, and we urge Trump administration officials to do the same.

It is critical that the leadership of HHS and its agencies make decisions based on facts, evidence, and science. Misinformation and disinformation must not guide policymaking decisions and undermine evidence-based public health strategies. Spreading these falsehoods also erodes trust in our public institutions.

Vaccines, in particular, have been a target of disinformation by some HHS nominees. In fact, research continues to confirm that vaccines are safe and effective. Vaccines go through multiple rounds of clinical trials prior to being approved by the Food and Drug Administration (FDA) for administration to the public.

Vaccines protect against life-threateningdiseasessuch as measles, polio, tetanus, and meningococcal disease and, when used effectively, have beenshowntoeliminateorsubstantiallyreducediseaseprevalenceand/orseverity.

Because of vaccine mis- and disinformation, there has been a resurgence in vaccine-preventable diseases such as measles and whooping cough, endangering those who are too young or unable to be vaccinated.

Several nominees have spread disinformation alleging that fluoride in public drinking water is harmful. In fact, fluoride in drinking water at the recommended level of 0.7 parts per million, like we have in our EBMUD water, is safe and keeps teeth strong. Because of public health interventions dating back to the 1960s that have resulted in 72.3% of the U.S. population now having access to fluoridated water, there has been a reduction in cavities by about 25% in both children and adults.

We also encourage the next administration to invest in our public health infrastructure. The COVID-19 pandemic highlighted the critical role of public health agencies in preventing and responding to health crises in our communities.

Health departments at the state and local levels rely on federal funding support and technical assistance to develop public health response plans, implement public health strategies, and work with on the ground organizations to serve hard to reach communities. Public health agencies are critical for protecting everyone in our communities, regardless of income-level, insurance status, or housing status.

Health officials should also work to protect the significant improvements in insurance coverage that have occurred since the passage of theACAin 2010.According to HHS, the numberofuninsuredAmericansfellfrom48millionin2010to25.6millionin2023.

California has led the way by investing in Medi-Cal and expanding eligibility for enrollment. In fact, it reached its lowest uninsured rate ever in 2022 at 6.2%. Voters affirmed this commitment to expanding and protecting access to care in November by passing Proposition 35, which significantly expanded funding for California’s Medi-Cal program. The administration should advance policies that strengthen the ACA, Medicaid, and Medicare and improve access to affordable health care.

Regardless of the president in power, physicians will always put the best interests of our patients and communities at the forefront. We will continue to be a resource to our patients, providing evidence-based and scientifically proven information and striving to better their lives and our community’s health. We urge the new Trump administration to do the same.

Albert L. Brooks MD is the immediate past president of the Alameda-Contra Costa Medical Association, which represents 6,000 East Bay physicians.

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Oakland Post: Week of January 29 – February 4, 2025

The printed Weekly Edition of the Oakland Post: Week of January 29 – February 4, 2025

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